Tsoden
Public audit for api.niac.kz

What we found

ТОО "CK-MED" is 8 fixes away from more qualified leads from companies seeking industry benchmarking or recognition.

8 things a visitor needs are missing. The ones costing you the most: Search engines can’t tell what you sell, no price anywhere on the page and AI assistants have nothing to read, plus 5 more below.

Read from 5 live pages · metadata, crawlability, trust, CTA, schema, sitemap, robots, llms.txt

Questions about this audit? Reply to the email or write to us — a human answers same day.

8 fixable leaks

The prioritized plan to fix all 8 leaks above and win more qualified leads from companies seeking industry benchmarking or recognition is below — free, nothing to unlock.

Walk me through the 8 fixes - free See what's leaking ↓

What buyers and AI/search engines see right now

Pages checked55 read in full
How we read itRead as crawlers doSame view buyers & bots get
Response time809msUnder the 2.5s target
Checks verified5/138 need fixing

Diagnostics

What we checked, and what we found

40 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against ТОО "CK-MED"'s live site.

18 pass 5 warn 17 fail

Of the 40 checks we ran on your page

Anything we couldn’t read is its own segment — a page that blocks our reader is our limitation, not a mark against you, and it never lowers your score.

Fine as-is — 18Needs fixing — 17Couldn’t read — 5
See the numbers
StateCountShare
On your page1845%
Missing1743%
Couldn’t read513%

Where your page is strong, and where it isn’t

Each area is scored 0–100 against what a customer needs to find before they act.

strong (75+)close (50–74)needs work (under 50)
Can they take the next step 64
Reasons to believe you 23
Can people find you 54
Can AI assistants read it 22
Speed on a phone 33
A safe, trusted connection 69
See the numbers
Part of your pageScoreHow that reads
Can they take the next step64/100close
Reasons to believe you23/100needs work
Can people find you54/100close
Can AI assistants read it22/100needs work
Speed on a phone33/100needs work
A safe, trusted connection69/100close

Priorities

Fix these first

Ranked by revenue impact. Each one is something Kazakhstani enterprises — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.

01

Search engines can’t tell what you sell

Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

02

No price anywhere on the page

Clarify service accessibility: e.g., 'Free initial eligibility check — paid detailed analytics and certification available.'

03

AI assistants have nothing to read

Publish /llms.txt with a concise machine-readable product summary, audience, pricing, and docs links.

04

Nothing on the page proves you’re a real business

Display logos of organizational partners, mention compliance with Kazakhstani data standards (e.g., 'Aligned with RK Decree No. 123 on Public Business Analytics'), and link to public methodology document.

05

Your page title doesn’t say what you do

Title must state the core service (e.g., 'Industry Benchmarking & Recognition for Kazakhstani Enterprises') and include primary keyword for AI answer engines.

06

Nothing describes you in search results

Meta description must concisely explain how enterprises benefit from inclusion in the Industry Registry or 'Heritage of the Industry' nomination—e.g., 'Get benchmarked, verified, and featured in Kazakhstan’s official industry registry and a

07

Search engines have no map of your site

Publish /sitemap.xml and submit it to search engines.

08

No robots.txt telling crawlers what to do

Publish /robots.txt with a sitemap reference and no accidental blocking.

What we read on your page

What a customer finds — and doesn’t

4 of the 8 things we could check are already on your page. Your page has 4 of the 8 things a customer looks for. Adding the rest is the quickest way to get more out of the visitors you already have.

Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more qualified leads from companies seeking industry benchmarking or recognition — in priority order.

Scope: an automated scan of the 5 pages we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.

Already on your page

  • A headline that says what you do — found: “ОТРАСЛЕВАЯ АНАЛИТИКА ПРЕДПРИЯТИЙ РЕСПУБЛИКИ КАЗАХСТАН”
  • An obvious button that starts the thing — found: “Получить результаты” (on /company-of-the-year)
  • A concrete number, not an adjective — we found “2025 года”, which points at it, but no actual number on the page we read
  • An easy way to get in touch — found: “form field on page”

What to add, in order of impact

  • Reviews or proof from real customers — Add a testimonial, customer logo, star rating, or an 'N customers' proof point near the top.
  • Something that removes the risk of trying you — Lower perceived risk: free trial, money-back guarantee, no credit card, or cancel-anytime.
  • A price, or at least a from-figure — Show pricing or a 'starting at' anchor so buyers can self-qualify without emailing.
  • Answers to the questions people ask before buying — Answer the top 3-5 buyer objections in an FAQ to remove hesitation before the CTA.

Deliverable

The full write-up

The full work-up for ТОО "CK-MED" — every fix, with copy and code ready to paste.

Complete fix plan (every issue, step by step)

1. Search engines can’t tell what you sell

Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

  1. Add JSON-LD using the schema snippet below, edited with your real details.
  2. Validate it in Google's Rich Results Test before publishing.
  3. Keep it in sync with the on-page facts (name, address, phone, offers).

2. No price anywhere on the page

Clarify service accessibility: e.g., 'Free initial eligibility check — paid detailed analytics and certification available.'

  1. Show pricing, packages, or a 'from …' anchor so buyers can self-qualify.
  2. If pricing is bespoke, give a starting price or a typical range.
  3. Pair each price with what's included so it reads as value, not cost.

3. AI assistants have nothing to read

Publish /llms.txt with a concise machine-readable product summary, audience, pricing, and docs links.

  1. Publish /llms.txt with a plain-text product summary, audience, pricing and key links.
  2. Keep it concise — answer engines reward clear, factual structure.
  3. Update it when your offer or pricing changes.

4. Nothing on the page proves you’re a real business

Display logos of organizational partners, mention compliance with Kazakhstani data standards (e.g., 'Aligned with RK Decree No. 123 on Public Business Analytics'), and link to public methodology document.

  1. Add 2–3 real testimonials or case results with names/logos near the CTA.
  2. Link a privacy policy and terms page in the footer.
  3. Show any credentials, guarantees, security or compliance badges you hold.

5. Your page title doesn’t say what you do

Title must state the core service (e.g., 'Industry Benchmarking & Recognition for Kazakhstani Enterprises') and include primary keyword for AI answer engines.

  1. Write a 50–60 character <title> in the format: Primary outcome for [audience] — [Brand].
  2. Put the most-searched term first; keep the brand at the end.
  3. Make every important page's title unique — never reuse the homepage title.

6. Nothing describes you in search results

Meta description must concisely explain how enterprises benefit from inclusion in the Industry Registry or 'Heritage of the Industry' nomination—e.g., 'Get benchmarked, verified, and featured in Kazakhstan’s official industry registry and a

  1. Write a 140–155 character description that states the offer and the next step.
  2. Lead with the benefit, end with a soft call to action.
  3. Include the term a buyer would search so the snippet matches their query.

7. Search engines have no map of your site

Publish /sitemap.xml and submit it to search engines.

  1. Publish /sitemap.xml listing every indexable URL with <lastmod>.
  2. Reference it from robots.txt and submit it in Google Search Console.
  3. Regenerate it automatically whenever pages change.

8. No robots.txt telling crawlers what to do

Publish /robots.txt with a sitemap reference and no accidental blocking.

  1. Publish /robots.txt that allows crawling and points to your sitemap.
  2. Double-check you are not accidentally Disallow-ing the whole site.
  3. Remove any leftover 'Disallow: /' from staging.

Done-for-you assets — copy & paste

SEO title
Where to paste: Replace the <title> tag inside your page <head>.
Отраслевая аналитика предприятий Казахстана | NIAC
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Профессиональная отраслевая аналитика и экспертная оценка предприятий РК — узнайте позицию вашей компании в реестре надежных партнеров. Проверьте сейчас.
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Отраслевая аналитика предприятий Республики Казахстан

— or one of these —
- Экспертная оценка вашей компании по 20+ отраслевым критериям
- Реестры надежных предприятий Казахстана — объективно, прозрачно, независимо
Primary CTA button
Where to paste: Use as the main button on the first screen; repeat it after your proof/services section.
Проверить компанию
JSON-LD structured data (Organization)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "ТОО \"CK-MED\"",
  "url": "https://api.niac.kz/",
  "description": "NIAC — независимый национальный информационно-аналитический центр, формирующий отраслевые реестры предприятий Казахстана на основе публичных данных и экспертной оценки.",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Формирование отраслевых реестров благонадежных и социально-значимых предприятий"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Экспертная оценка предприятий по финансовым, управленческим и социальным показателям"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Проведение ежегодных бизнес-номинаций «Достояние отрасли» и «Компания года»"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Публичные отраслевые исследования и региональная экономическая аналитика"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Информационно-консультационные услуги для ТОП-менеджеров и инвесторов"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Анализ конкурентной позиции компании в рамках отраслевого реестра"
      }
    }
  ]
}
</script>
robots.txt
Where to paste: Create a plain text file at api.niac.kz/robots.txt with this content.
User-agent: *
Allow: /
Sitemap: https://api.niac.kz/sitemap.xml
llms.txt (for AI answer engines)
Where to paste: Create a plain text file at api.niac.kz/llms.txt with this content.
# ТОО "CK-MED"

> Профессиональная отраслевая аналитика и экспертная оценка предприятий РК — узнайте позицию вашей компании в реестре надежных партнеров. Проверьте сейчас.

## Services
- Формирование отраслевых реестров благонадежных и социально-значимых предприятий
- Экспертная оценка предприятий по финансовым, управленческим и социальным показателям
- Проведение ежегодных бизнес-номинаций «Достояние отрасли» и «Компания года»
- Публичные отраслевые исследования и региональная экономическая аналитика
- Информационно-консультационные услуги для ТОП-менеджеров и инвесторов
- Анализ конкурентной позиции компании в рамках отраслевого реестра

## Links
- https://api.niac.kz/

Page-by-page findings

PageWhat to fix
/looks healthy
/about-uslooks healthy
/company-of-the-yearlooks healthy
/contactslooks healthy
/registerslooks healthy
Walk me through the 8 fixes - free

No charge and no pitch - a human reads your site and answers, usually the same day.

Rather we implement it for you? Done-for-you fix — €199

Action order

48-Hour Fix Plan

  • Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.
  • Clarify service accessibility: e.g., 'Free initial eligibility check — paid detailed analytics and certification available.'
  • Publish /llms.txt with a concise machine-readable product summary, audience, pricing, and docs links.
  • Display logos of organizational partners, mention compliance with Kazakhstani data standards (e.g., 'Aligned with RK Decree No. 123 on Public Business Analytics'), and link to public methodology document.
  • Title must state the core service (e.g., 'Industry Benchmarking & Recognition for Kazakhstani Enterprises') and include primary keyword for AI answer engines.

Why it matters

The fastest Kazakhstani enterprises do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to submit company for evaluation or nomination. Missing signals make the offer harder to understand and easier to ignore.

Packages

Turn this into more qualified leads from companies seeking industry benchmarking or recognition

You've seen the leaks, and the full plan above is yours free — every fix written out. The only thing we charge for is doing the work instead of you.

Do it yourselfFree

The complete evidence report and the prioritized, step-by-step plan for ТОО "CK-MED" — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.

Read the full plan ↑
Done-for-you — 48h€199

We implement the highest-impact fixes for ТОО "CK-MED" — metadata, schema, CTA, llms.txt, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.

Have us do it — €199
Ongoing monitor€499/mo

Weekly re-checks of ТОО "CK-MED" + drift alerts so the fixes compound and never silently slip back.

Start monitoring

Not sure which fits? Book a free 30-min call and we'll tell you straight. · 48-hour turnaround · no lock-in · every claim verified.

Verification

The exact wording we found

Every signal below was read from your live site — nothing is estimated. We checked 5 pages; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.

What we read

Title(empty)
Meta description0 chars
H1 heading Found 5/5
Structured data Missing

Crawl & AI files

robots.txt Missing
sitemap.xml Missing
llms.txt (AI) Missing
Response time809ms

Pages we checked

/
/
Read
/about-us
/about-us
Read
/company-of-the-year
Подать заявку на участие в номинации "Компания года"
Read
/contacts
Национальный информационно-аналитический центр NIAC.KZ
Read
/registers
Реестры ведущих поставщиков и благонадежных предприятий
Read

Questions about anything in here? Reply to the email, or reach us directly — we answer the same day.

CalendlyEmail

Who we are

Tsoden — a full-service web studio

We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.

Web development & redesign — fast, conversion-first sites
SEO — rank in Google for what your buyers actually search
AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini)
Ongoing monitoring & growth — we keep it improving
Work with Tsoden →or email support@tsoden.ai

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Disclaimer

This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.

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This audit is from 14 Sept 2026 — we re-run it fresh before we touch anything ТОО "CK-MED" · Grade F · 39/100
Done-for-you — €199 Walk me through the 8 fixes - free