Tsoden
Public audit for chinadesk.news

What we found

ChinaDesk is 5 fixes away from more increased readership.

5 things a visitor needs are missing. The ones costing you the most: Search engines can’t tell what you sell, no easy way to get in touch and AI assistants have nothing to read, plus 2 more below.

Read from 5 live pages · metadata, crawlability, trust, CTA, schema, sitemap, robots, llms.txt

Questions about this audit? Reply to the email or write to us — a human answers same day.

5 fixable leaks

The complete, prioritized plan to fix all 5 leaks above and win more increased readership — written for ChinaDesk, delivered instantly.

Book a free 30-min call See what's leaking ↓

What buyers and AI/search engines see right now

Pages checked55 read in full
How we read itRead as crawlers doSame view buyers & bots get
Response time986msUnder the 2.5s target
Checks verified8/135 need fixing

Diagnostics

What we checked, and what we found

40 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against ChinaDesk's live site.

26 pass 3 warn 11 fail

Of the 40 checks we ran on your page

Anything we couldn’t read is its own segment — a page that blocks our reader is our limitation, not a mark against you, and it never lowers your score.

Fine as-is — 26Needs fixing — 11Couldn’t read — 3
See the numbers
StateCountShare
On your page2665%
Missing1128%
Couldn’t read38%

Where your page is strong, and where it isn’t

Each area is scored 0–100 against what a customer needs to find before they act.

strong (75+)close (50–74)needs work (under 50)
Can they take the next step 36
Reasons to believe you 46
Can people find you 88
Can AI assistants read it 33
Speed on a phone 56
A safe, trusted connection 85
See the numbers
Part of your pageScoreHow that reads
Can they take the next step36/100needs work
Reasons to believe you46/100needs work
Can people find you88/100strong
Can AI assistants read it33/100needs work
Speed on a phone56/100close
A safe, trusted connection85/100strong

Priorities

Fix these first

Ranked by revenue impact. Each one is something readers — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.

01

Search engines can’t tell what you sell

Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

02

No easy way to get in touch

Include an easy way for readers to contact for more information or feedback.

03

AI assistants have nothing to read

Publish /llms.txt with a concise machine-readable product summary, audience, pricing, and docs links.

04

Search engines have no map of your site

Publish /sitemap.xml and submit it to search engines.

05

No robots.txt telling crawlers what to do

Publish /robots.txt with a sitemap reference and no accidental blocking.

What we read on your page

What a customer finds — and doesn’t

4 of the 8 things we could check are already on your page. Your page has 4 of the 8 things a customer looks for. Adding the rest is the quickest way to get more out of the visitors you already have.

Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more increased readership — in priority order.

Scope: an automated scan of the 5 pages we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.

Already on your page

  • An obvious button that starts the thing — found: “schedule”
  • Reviews or proof from real customers — found: “000 stars” (on /d/2026-08-19)
  • A concrete number, not an adjective — found: “9%”
  • A price, or at least a from-figure — found: “$40”

What to add, in order of impact

  • A headline that says what you do — Lead with one headline that names the customer and the outcome they get, not a slogan.
  • Something that removes the risk of trying you — Lower perceived risk: free trial, money-back guarantee, no credit card, or cancel-anytime.
  • An easy way to get in touch — Give an easy capture path: short form, booking link, or contact route from the first screen.
  • Answers to the questions people ask before buying — Answer the top 3-5 buyer objections in an FAQ to remove hesitation before the CTA.

Deliverable

The full write-up is ready

We've already done the full work-up for ChinaDesk — every fix written out, with copy and code ready to paste. Here's what's inside:

Complete fix plan (every issue, step by step)

1. Search engines can’t tell what you sell

Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

  1. Add JSON-LD using the schema snippet below, edited with your real details.
  2. Validate it in Google's Rich Results Test before publishing.
  3. Keep it in sync with the on-page facts (name, address, phone, offers).

2. No easy way to get in touch

Include an easy way for readers to contact for more information or feedback.

  1. Add a visible booking link, short form, or tap-to-call number on the first screen.
  2. Keep the form to 3 fields max; every extra field drops completion.
  3. Confirm submissions with a clear success state, not a silent reload.

3. AI assistants have nothing to read

Publish /llms.txt with a concise machine-readable product summary, audience, pricing, and docs links.

  1. Publish /llms.txt with a plain-text product summary, audience, pricing and key links.
  2. Keep it concise — answer engines reward clear, factual structure.
  3. Update it when your offer or pricing changes.

4. Search engines have no map of your site

Publish /sitemap.xml and submit it to search engines.

  1. Publish /sitemap.xml listing every indexable URL with <lastmod>.
  2. Reference it from robots.txt and submit it in Google Search Console.
  3. Regenerate it automatically whenever pages change.

5. No robots.txt telling crawlers what to do

Publish /robots.txt with a sitemap reference and no accidental blocking.

  1. Publish /robots.txt that allows crawling and points to your sitemap.
  2. Double-check you are not accidentally Disallow-ing the whole site.
  3. Remove any leftover 'Disallow: /' from staging.

Done-for-you assets — copy & paste

SEO title
Where to paste: Replace the <title> tag inside your page <head>.
China Desk — Your Source for China News
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Stay informed with summarized China news from multiple sources. Discover stories not covered elsewhere. Explore now!
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Stay Updated with Summarized China News

— or one of these —
- Your Daily Briefing on China News
- Curated China News Stories at Your Fingertips
Primary CTA button
Where to paste: Use as the main button on the first screen; repeat it after your proof/services section.
Explore News
JSON-LD structured data (Organization)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "ChinaDesk",
  "url": "https://chinadesk.news/",
  "description": "China Desk aggregates and summarizes news stories from various sources about China.",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Real-time news aggregation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Summarized articles from multiple sources"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Regular updates every four hours"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Coverage of stories not found on major platforms"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Insights into Chinese and US relations"
      }
    }
  ]
}
</script>
robots.txt
Where to paste: Create a plain text file at chinadesk.news/robots.txt with this content.
User-agent: *
Allow: /
Sitemap: https://chinadesk.news/sitemap.xml
llms.txt (for AI answer engines)
Where to paste: Create a plain text file at chinadesk.news/llms.txt with this content.
# ChinaDesk

> Stay informed with summarized China news from multiple sources. Discover stories not covered elsewhere. Explore now!

## Services
- Real-time news aggregation
- Summarized articles from multiple sources
- Regular updates every four hours
- Coverage of stories not found on major platforms
- Insights into Chinese and US relations

## Links
- https://chinadesk.news/

Page-by-page findings

PageWhat to fix
/2 H1s (should be 1)
/d/2026-08-192 H1s (should be 1)
/d/2026-08-182 H1s (should be 1)
/d/2026-08-172 H1s (should be 1)
/d/2026-08-162 H1s (should be 1)

Action order

48-Hour Fix Plan

  • Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.
  • Include an easy way for readers to contact for more information or feedback.
  • Publish /llms.txt with a concise machine-readable product summary, audience, pricing, and docs links.
  • Publish /sitemap.xml and submit it to search engines.
  • Publish /robots.txt with a sitemap reference and no accidental blocking.

Why it matters

The fastest readers do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to subscribe for updates. Missing signals make the offer harder to understand and easier to ignore.

Packages

Turn this into more increased readership

You've seen the leaks. Most owners start with the €49 full report — the same fixes we'd implement for €199, written out so you can do them yourself. Want it hands-off? Step up a tier.

Do it yourselfFree

The complete evidence report and the prioritized, step-by-step plan for ChinaDesk — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.

Read the full plan ↑
Done-for-you — 48h€199

We implement the highest-impact fixes for ChinaDesk — metadata, schema, CTA, llms.txt, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.

Have us do it — €199
Ongoing monitor€499/mo

Weekly re-checks of ChinaDesk + drift alerts so the fixes compound and never silently slip back.

Start monitoring

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Verification

The exact wording we found

Every signal below was read from your live site — nothing is estimated. We checked 5 pages; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.

What we read

TitleChina Desk — 20 Aug 2026, 20:39 UTC
Meta description139 chars
H1 heading Found 5/5
Structured data Missing

Crawl & AI files

robots.txt Missing
sitemap.xml Missing
llms.txt (AI) Missing
Response time986ms

Pages we checked

/
China Desk — 20 Aug 2026, 20:39 UTC
Read
/d/2026-08-19
China Desk — 19 Aug 2026
Read
/d/2026-08-18
China Desk — 18 Aug 2026
Read
/d/2026-08-17
China Desk — 17 Aug 2026
Read
/d/2026-08-16
China Desk — 16 Aug 2026
Read

Questions about anything in here? Reply to the email, or reach us directly — we answer the same day.

Email

Who we are

Tsoden — a full-service web studio

We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.

Web development & redesign — fast, conversion-first sites
SEO — rank in Google for what your buyers actually search
AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini)
Ongoing monitoring & growth — we keep it improving
Work with Tsoden →or email support@tsoden.ai

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Disclaimer

This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.

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This audit is from 20 Aug 2026 — we re-run it fresh when you order ChinaDesk · Grade C · 60/100
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