Tsoden
Public audit for francescomoramarco.com

Fast revenue-leak triage

francescomoramarco.com is 8 fixes away from more trial signups.

The site is likely invisible or ambiguous to buyers and AI/search systems. The fastest wins are clearer offer framing, schema, CTA, pricing, and trust signals.

Read from 3 live pages · metadata, crawlability, trust, CTA, schema, sitemap, robots, llms.txt

Questions about this audit? Reply to the email or write to us — a human answers same day.

8 fixable leaks2/8 selling signals live4/13 checks passed

The complete, prioritized plan to fix all 8 leaks above and win more trial signups — written for francescomoramarco.com, delivered instantly.

What buyers and AI/search engines see right now

Pages checked33 read in full
How we read itRead as crawlers doSame view buyers & bots get
Response time516msUnder the 2.5s target
Checks verified4/139 need fixing

Diagnostics

Full technical analysis

36 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against francescomoramarco.com's live site.

16 pass 7 warn 13 fail

Findability

5/10 pass · 54/100
Page title
19 chars
Warning
Meta description
7 chars
Warning
Single H1 heading
present (3/3 pages)
Pass
Heading structure (H1–H3)
H1:1 H2:0 H3:0
Issue
Canonical tag
missing
Issue
Indexable by search
indexable
Pass
Mobile viewport
set
Pass
Language declared
en
Pass
Image alt text
0/1 missing alt
Pass
Content depth
142 words
Issue
XML sitemap
missing
Issue
robots.txt
missing
Issue

AI & Answer Engines

1/5 pass · 22/100
Structured data (Schema.org)
none
Issue
FAQ / Q&A schema
missing
Issue
Open Graph (social preview)
4/4 tags
Pass
Twitter / X card
missing
Issue
llms.txt (AI summary)
missing
Issue

Performance

5/5 pass · 100/100
Server response time
516 ms
Pass
HTML page weight
11.7 KB
Pass
Compression (gzip/brotli)
enabled
Pass
Render-blocking scripts
0 blocking / 2 scripts
Pass
Browser caching
cache-control set
Pass

Security

2/2 pass · 54/100
HTTPS / SSL
enabled
Pass
HSTS
missing
Warning
Content-Security-Policy
missing
Warning
X-Content-Type-Options
missing
Warning
Clickjacking protection
missing
Warning
No mixed content
clean
Pass

Conversion

2/4 pass · 45/100
Clear value proposition
found: “Ciao, I'm Francesco .”
Pass
Primary call-to-action
not found
Issue
Easy contact / booking
not found
Issue
Visible pricing signal
found: “Plan”
Pass

Trust

1/3 pass · 14/100
Social proof
not found
Issue
Risk reversal
not found
Issue
Legal / privacy pages
not found at /privacy /terms
Warning
Analytics installed
detected
Pass

Priorities

Top Leaks To Fix First

Ranked by revenue impact. Each one is something users — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.

01

Direct conversion CTA

Add a prominent call-to-action that invites users to start a free trial.

02

Structured data

Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

03

Contact or booking path

Ensure there's a straightforward way for users to connect or inquire about your services.

04

AI-readable llms.txt

Publish /llms.txt with a concise machine-readable product summary, audience, pricing, and docs links.

05

Trust/legal signals

Add the trust signals users look for — reviews, real cases or testimonials, credentials, and a privacy page.

06

Clear page title

Create a clear and engaging title that highlights your AI solutions.

07

Meta description

Craft a compelling meta description that summarizes your unique offerings.

08

Sitemap present

Publish /sitemap.xml and submit it to search engines.

Conversion evidence

How The Page Sells

2 of 8 of the buying-decision signals we could verify are on your site today. Only 2 of 8 buying-decision elements were detected. Visitors likely leave without enough reason to act, so adding these is the highest-leverage revenue work.

Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more trial signups — in priority order.

Scope: an automated scan of the 3 pages we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.

Selling well (detected, with proof)

  • Clear value proposition (headline) — found: “Ciao, I'm Francesco .”
  • Visible pricing / 'starting at' anchor — found: “Plan” (on /banana-test)

Highest-impact additions to sell more

  • Action-oriented primary CTA — Place one clear action button above the fold (e.g. Start free, Book a demo).
  • Social proof (testimonial / customers / rating) — Add a testimonial, customer logo, star rating, or an 'N customers' proof point near the top.
  • Specific, quantified result — Add a concrete number (result %, time saved, customers served). Specifics convert better than adjectives.
  • Risk reversal (trial / guarantee / no card) — Lower perceived risk: free trial, money-back guarantee, no credit card, or cancel-anytime.
  • Easy lead-capture path — Give an easy capture path: short form, booking link, or contact route from the first screen.
  • Objection handling (FAQ) — Answer the top 3-5 buyer objections in an FAQ to remove hesitation before the CTA.

Deliverable

Your complete fix pack is ready

We've already done the full work-up for francescomoramarco.com — every fix written out, with copy and code ready to paste. Here's what's inside:

Complete fix plan (every issue, step by step)

1. Direct conversion CTA

Add a prominent call-to-action that invites users to start a free trial.

  1. Place one primary button above the fold with action text (e.g. the suggested CTA below).
  2. Repeat the same CTA after the proof section and in the footer.
  3. Make the button visually dominant — one accent colour used only for the primary action.

2. Structured data

Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

  1. Add JSON-LD using the schema snippet below, edited with your real details.
  2. Validate it in Google's Rich Results Test before publishing.
  3. Keep it in sync with the on-page facts (name, address, phone, offers).

3. Contact or booking path

Ensure there's a straightforward way for users to connect or inquire about your services.

  1. Add a visible booking link, short form, or tap-to-call number on the first screen.
  2. Keep the form to 3 fields max; every extra field drops completion.
  3. Confirm submissions with a clear success state, not a silent reload.

4. AI-readable llms.txt

Publish /llms.txt with a concise machine-readable product summary, audience, pricing, and docs links.

  1. Publish /llms.txt with a plain-text product summary, audience, pricing and key links.
  2. Keep it concise — answer engines reward clear, factual structure.
  3. Update it when your offer or pricing changes.

5. Trust/legal signals

Add the trust signals users look for — reviews, real cases or testimonials, credentials, and a privacy page.

  1. Add 2–3 real testimonials or case results with names/logos near the CTA.
  2. Link a privacy policy and terms page in the footer.
  3. Show any credentials, guarantees, security or compliance badges you hold.

6. Clear page title

Create a clear and engaging title that highlights your AI solutions.

  1. Write a 50–60 character <title> in the format: Primary outcome for [audience] — [Brand].
  2. Put the most-searched term first; keep the brand at the end.
  3. Make every important page's title unique — never reuse the homepage title.

7. Meta description

Craft a compelling meta description that summarizes your unique offerings.

  1. Write a 140–155 character description that states the offer and the next step.
  2. Lead with the benefit, end with a soft call to action.
  3. Include the term a buyer would search so the snippet matches their query.

8. Sitemap present

Publish /sitemap.xml and submit it to search engines.

  1. Publish /sitemap.xml listing every indexable URL with <lastmod>.
  2. Reference it from robots.txt and submit it in Google Search Console.
  3. Regenerate it automatically whenever pages change.

Done-for-you assets — copy & paste

SEO title
Where to paste: Replace the <title> tag inside your page <head>.
Francesco Moramarco - Innovazione SaaS
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Scopri Elman, l'AI per la scoperta di farmaci. Innovazione e risultati rapidi. Contattami per saperne di più!
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Elman: AI per la scoperta di farmaci innovativi

— or one of these —
- Scopri Elman: l'AI che rivoluziona la ricerca farmaceutica
- Innovazione nella scoperta di farmaci con Elman
Primary CTA button
Where to paste: Use as the main button above the fold; repeat it after your proof/services section.
Contattami
JSON-LD structured data (Organization)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "francescomoramarco.com",
  "url": "https://francescomoramarco.com/",
  "description": "Francesco Moramarco sviluppa soluzioni SaaS innovative per la scoperta di farmaci.",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Sviluppo di Elman, AI per la scoperta di farmaci"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Consulenza in innovazione tecnologica"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Progetti di ricerca e sviluppo personalizzati"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Integrazione di soluzioni AI nei processi aziendali"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Formazione sull'uso dell'AI nella ricerca"
      }
    }
  ]
}
</script>
robots.txt
Where to paste: Create a plain text file at francescomoramarco.com/robots.txt with this content.
User-agent: *
Allow: /
Sitemap: https://francescomoramarco.com/sitemap.xml
llms.txt (for AI answer engines)
Where to paste: Create a plain text file at francescomoramarco.com/llms.txt with this content.
# francescomoramarco.com

> Scopri Elman, l'AI per la scoperta di farmaci. Innovazione e risultati rapidi. Contattami per saperne di più!

## Services
- Sviluppo di Elman, AI per la scoperta di farmaci
- Consulenza in innovazione tecnologica
- Progetti di ricerca e sviluppo personalizzati
- Integrazione di soluzioni AI nei processi aziendali
- Formazione sull'uso dell'AI nella ricerca

## Links
- https://francescomoramarco.com/

Page-by-page findings

PageWhat to fix
/looks healthy
/banana-testlooks healthy
/writing2 H1s (should be 1)

Action order

48-Hour Fix Plan

  • Add a prominent call-to-action that invites users to start a free trial.
  • Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.
  • Ensure there's a straightforward way for users to connect or inquire about your services.
  • Publish /llms.txt with a concise machine-readable product summary, audience, pricing, and docs links.
  • Add the trust signals users look for — reviews, real cases or testimonials, credentials, and a privacy page.

Why it matters

The fastest users do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to start a free trial. Missing signals make the offer harder to understand and easier to ignore.

Packages

Turn this into more trial signups

You've seen the leaks. Most owners start with the €49 full report — the same fixes we'd implement for €199, written out so you can do them yourself. Want it hands-off? Step up a tier.

Do it yourselfFree

The complete evidence report and the prioritized, step-by-step plan for francescomoramarco.com — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.

Read the full plan ↑
Done-for-you — 48h€199

We implement the highest-impact fixes for francescomoramarco.com — metadata, schema, CTA, llms.txt, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.

Have us do it — €199
Ongoing monitor€499/mo

Weekly re-checks of francescomoramarco.com + drift alerts so the fixes compound and never silently slip back.

Start monitoring

Not sure which fits? Book a free 30-min call and we'll tell you straight. · 48-hour turnaround · no lock-in · every claim verified.

Verification

Evidence Snapshot

Every signal below was read from your live site — nothing is estimated. We checked 3 pages; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.

What we read

TitleFrancesco Moramarco
Meta description7 chars
H1 heading Found 3/3
Structured data Missing

Crawl & AI files

robots.txt Missing
sitemap.xml Missing
llms.txt (AI) Missing
Response time516ms

Pages we checked

/
Francesco Moramarco
Read
/banana-test
The Banana Test 🍌 — a visual benchmark for AI models
Read
/writing
Writing — Francesco Moramarco
Read

Vragen over de bevindingen? Reply to the email, or reach us directly — we answer same day.

Who we are

Tsoden — a full-service web studio

We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.

Web development & redesign — fast, conversion-first sites
SEO — rank in Google for what your buyers actually search
AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini)
Ongoing monitoring & growth — we keep it improving
Work with Tsoden →or email support@tsoden.ai

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Disclaimer

This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.

Full disclaimer · Terms · Privacy

This audit is from 1 Aug 2026 — we re-run it fresh when you order francescomoramarco.com · Grade F · 26/100