Tsoden
Public audit for horizons.com.ua

What we found

Горизонти is 2 fixes away from more booked appointments.

Most of your page does its job. What is missing: no price anywhere on the page and Nothing on the page proves you’re a real business. That is a text change, not a redesign.

Read from 5 live pages · metadata, crawlability, trust, CTA, schema, sitemap, robots

Questions about this audit? Reply to the email or write to us — a human answers same day.

2 fixable leaks

The prioritized plan to fix all 2 leaks above and win more booked appointments is below — free, nothing to unlock.

Walk me through the 2 fixes - free See what's leaking ↓

What buyers and AI/search engines see right now

Pages checked55 read in full
How we read itRead as crawlers doSame view buyers & bots get
Response time1934msUnder the 2.5s target
Checks verified10/133 need fixing

Diagnostics

What we checked, and what we found

40 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against Горизонти's live site.

23 pass 7 warn 10 fail

Of the 40 checks we ran on your page

Anything we couldn’t read is its own segment — a page that blocks our reader is our limitation, not a mark against you, and it never lowers your score.

Fine as-is — 23Needs fixing — 10Couldn’t read — 7
See the numbers
StateCountShare
On your page2357%
Missing1025%
Couldn’t read718%

Where your page is strong, and where it isn’t

Each area is scored 0–100 against what a customer needs to find before they act.

strong (75+)close (50–74)needs work (under 50)
Can they take the next step 64
Reasons to believe you 8
Can people find you 100
Can AI assistants read it 67
Speed on a phone 33
A safe, trusted connection 54
See the numbers
Part of your pageScoreHow that reads
Can they take the next step64/100close
Reasons to believe you8/100needs work
Can people find you100/100strong
Can AI assistants read it67/100close
Speed on a phone33/100needs work
A safe, trusted connection54/100close

Priorities

Fix these first

Ranked by revenue impact. Each one is something patients — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.

01

No price anywhere on the page

Show pricing or a "from…" anchor so patients can self-qualify before they reach out.

02

Nothing on the page proves you’re a real business

Add the trust signals patients look for — reviews, real cases or testimonials, credentials, and a privacy page.

What we read on your page

What a customer finds — and doesn’t

4 of the 8 things we could check are already on your page. Your page has 4 of the 8 things a customer looks for. Adding the rest is the quickest way to get more out of the visitors you already have.

Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more booked appointments — in priority order.

Scope: an automated scan of the 5 pages we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.

Already on your page

  • A headline that says what you do — found: “Нові горизонти Здоров'я та Краси”
  • An obvious button that starts the thing — found: “Записатися”
  • A concrete number, not an adjective — we found “40 років”, which points at it, but no actual number on the page we read
  • An easy way to get in touch — found: “form field on page”

What to add, in order of impact

  • Reviews or proof from real customers — Add a testimonial, customer logo, star rating, or an 'N customers' proof point near the top.
  • Something that removes the risk of trying you — Lower perceived risk: free trial, money-back guarantee, no credit card, or cancel-anytime.
  • A price, or at least a from-figure — Show pricing or a 'starting at' anchor so buyers can self-qualify without emailing.
  • Answers to the questions people ask before buying — Answer the top 3-5 buyer objections in an FAQ to remove hesitation before the CTA.

Deliverable

The full write-up

The full work-up for Горизонти — every fix, with copy and code ready to paste.

Complete fix plan (every issue, step by step)

1. No price anywhere on the page

Show pricing or a "from…" anchor so patients can self-qualify before they reach out.

  1. Show pricing, packages, or a 'from …' anchor so buyers can self-qualify.
  2. If pricing is bespoke, give a starting price or a typical range.
  3. Pair each price with what's included so it reads as value, not cost.

2. Nothing on the page proves you’re a real business

Add the trust signals patients look for — reviews, real cases or testimonials, credentials, and a privacy page.

  1. Add 2–3 real testimonials or case results with names/logos near the CTA.
  2. Link a privacy policy and terms page in the footer.
  3. Show any credentials, guarantees, security or compliance badges you hold.

Done-for-you assets — copy & paste

SEO title
Where to paste: Replace the <title> tag inside your page <head>.
Горизонти – Ваше здоров'я та краса
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Отримайте професійну медичну допомогу в Горизонтах. Комфорт, турбота та якісні послуги. Запишіться на прийом вже сьогодні!
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Професійна медична допомога для вашого здоров'я та краси

— or one of these —
- Здоров'я та краса в одній клініці
- Ваше здоров'я – наш пріоритет
Primary CTA button
Where to paste: Use as the main button on the first screen; repeat it after your proof/services section.
Записатися на прийом
JSON-LD structured data (LocalBusiness)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Горизонти",
  "url": "https://horizons.com.ua/",
  "description": "Горизонти – приватна клініка у Львові, що спеціалізується на сучасних медичних послугах.",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Дерматологія"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Косметологія"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Трихологія"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Пластична хірургія"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Ендоскопія"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Трансплантація волосся"
      }
    }
  ]
}
</script>

Page-by-page findings

PageWhat to fix
/looks healthy
/about-uslooks healthy
/kontaktylooks healthy
/dermatolohiialooks healthy
/kosmetologiyalooks healthy
Walk me through the 2 fixes - free

No charge and no pitch - a human reads your site and answers, usually the same day.

Rather we implement it for you? Done-for-you fix — €199

Action order

48-Hour Fix Plan

  • Show pricing or a "from…" anchor so patients can self-qualify before they reach out.
  • Add the trust signals patients look for — reviews, real cases or testimonials, credentials, and a privacy page.

Why it matters

The fastest patients do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to book an appointment. Missing signals make the offer harder to understand and easier to ignore.

Packages

Turn this into more booked appointments

You've seen the leaks, and the full plan above is yours free — every fix written out. The only thing we charge for is doing the work instead of you.

Do it yourselfFree

The complete evidence report and the prioritized, step-by-step plan for Горизонти — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.

Read the full plan ↑
Done-for-you — 48h€199

We implement the highest-impact fixes for Горизонти — metadata, schema, CTA, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.

Have us do it — €199
Ongoing monitor€499/mo

Weekly re-checks of Горизонти + drift alerts so the fixes compound and never silently slip back.

Start monitoring

Not sure which fits? Book a free 30-min call and we'll tell you straight. · 48-hour turnaround · no lock-in · every claim verified.

Verification

The exact wording we found

Every signal below was read from your live site — nothing is estimated. We checked 5 pages; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.

What we read

TitleГоризонти – приватна клініка у Львові
Meta description158 chars
H1 heading Found 5/5
Structured data Found

Crawl & AI files

robots.txt Found
sitemap.xml Found
llms.txt (AI) Missing
Response time1934ms

Pages we checked

/
Горизонти – приватна клініка у Львові
Read
/about-us
Про медичний центр "Горизонти"
Read
/kontakty
Контакти медичного центру Горизонти - Горизонти
Read
/dermatolohiia
Дерматологія у Львові - Клініка Горизонти
Read
/kosmetologiya
Косметологія у Львові – Клініка краси та здоров’я Горизонти Львів
Read

Questions about anything in here? Reply to the email, or reach us directly — we answer the same day.

CalendlyEmail

Who we are

Tsoden — a full-service web studio

We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.

Web development & redesign — fast, conversion-first sites
SEO — rank in Google for what your buyers actually search
AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini)
Ongoing monitoring & growth — we keep it improving
Work with Tsoden →or email support@tsoden.ai

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Disclaimer

This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.

Full disclaimer · Terms · Privacy

This audit is from 18 Sept 2026 — we re-run it fresh before we touch anything Горизонти · Grade B · 74/100
Done-for-you — €199 Walk me through the 2 fixes - free