01
Structured data
Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.
Fast revenue-leak triage
inkspan.dev is 4 fixes away from more trial signups.
The site is usable but probably leaking qualified visitors because important buyer and machine-readable signals are incomplete.
Read from 3 live pages · metadata, crawlability, trust, CTA, schema, sitemap, robots, llms.txt
Questions about this audit? Reply to the email or write to us — a human answers same day.
4 fixable leaks6/8 selling signals live9/13 checks passed
The complete, prioritized plan to fix all 4 leaks above and win more trial signups — written for inkspan.dev, delivered instantly.
What buyers and AI/search engines see right now
Pages checked33 read in full
How we read itRead as crawlers doSame view buyers & bots get
Response time882msUnder the 2.5s target
Checks verified9/134 need fixing
Diagnostics
Full technical analysis
36 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against inkspan.dev's live site.
20 pass
6 warn
10 fail
Findability
10/12 pass · 85/100Page title
53 chars
Pass
Meta description
missing
Issue
Single H1 heading
present (3/3 pages)
Pass
Heading structure (H1–H3)
H1:1 H2:3 H3:6
Pass
Canonical tag
missing
Issue
Indexable by search
indexable
Pass
Mobile viewport
set
Pass
Language declared
en
Pass
Image alt text
no images
Pass
Content depth
310 words
Pass
XML sitemap
found
Pass
robots.txt
found
Pass
AI & Answer Engines
0/5 pass · 0/100Structured data (Schema.org)
none
Issue
FAQ / Q&A schema
missing
Issue
Open Graph (social preview)
missing
Issue
Twitter / X card
missing
Issue
llms.txt (AI summary)
missing
Issue
Performance
2/3 pass · 33/100Server response time
882 ms
Warning
HTML page weight
13.4 KB
Pass
Compression (gzip/brotli)
enabled
Pass
Render-blocking scripts
2 blocking / 3 scripts
Issue
Browser caching
no cache-control
Warning
Security
2/2 pass · 54/100HTTPS / SSL
enabled
Pass
HSTS
missing
Warning
Content-Security-Policy
missing
Warning
X-Content-Type-Options
missing
Warning
Clickjacking protection
missing
Warning
No mixed content
clean
Pass
Conversion
4/4 pass · 100/100Clear value proposition
found: “The document API for developers & AI agents”
Pass
Primary call-to-action
found: “Start free”
Pass
Easy contact / booking
found: “request access”
Pass
Visible pricing signal
found: “Pricing”
Pass
Trust
2/4 pass · 43/100Social proof
not found
Issue
Risk reversal
found: “Start free”
Pass
Legal / privacy pages
privacy + terms
Pass
Analytics installed
none detected
Issue
Priorities
Top Leaks To Fix First
Ranked by revenue impact. Each one is something users — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.
02
AI-readable llms.txt
Publish /llms.txt with a concise machine-readable product summary, audience, pricing, and docs links.
03
Meta description
Add a benefit-led meta description (what you offer + the next step) so your search snippet earns the click.
04
Open Graph metadata
Add Open Graph tags so shared links render with a clear title and value proposition.
Conversion evidence
How The Page Sells
6 of 8 of the buying-decision signals we could verify are on your site today. The page already shows 6 of 8 buying-decision elements. The remaining lift is in sharpening the ones that are missing, not rebuilding the page.
Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more trial signups — in priority order.
Scope: an automated scan of the 3 pages we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.
Selling well (detected, with proof)
- Clear value proposition (headline) — found: “The document API for developers & AI agents”
- Action-oriented primary CTA — found: “Start free”
- Specific, quantified result — found: “3 m” (on /terms.html)
- Risk reversal (trial / guarantee / no card) — found: “Start free”
- Visible pricing / 'starting at' anchor — found: “Pricing”
- Easy lead-capture path — found: “request access” (on /privacy.html)
Highest-impact additions to sell more
- Social proof (testimonial / customers / rating) — Add a testimonial, customer logo, star rating, or an 'N customers' proof point near the top.
- Objection handling (FAQ) — Answer the top 3-5 buyer objections in an FAQ to remove hesitation before the CTA.
Deliverable
Your complete fix pack is ready
We've already done the full work-up for inkspan.dev — every fix written out, with copy and code ready to paste. Here's what's inside:
- Step-by-step fix plan for all 4 issues we found
- Ready-to-paste meta description, H1 and CTA written for your business
- JSON-LD schema generated for your site (copy-paste)
- Page-by-page breakdown of all 3 pages we checked
- Prioritised 48-hour action order — what to do first for the biggest gain
- llms.txt + robots.txt starter files for AI/search visibility
Complete fix plan (every issue, step by step)
1. Structured data
Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.
- Add JSON-LD using the schema snippet below, edited with your real details.
- Validate it in Google's Rich Results Test before publishing.
- Keep it in sync with the on-page facts (name, address, phone, offers).
2. AI-readable llms.txt
Publish /llms.txt with a concise machine-readable product summary, audience, pricing, and docs links.
- Publish /llms.txt with a plain-text product summary, audience, pricing and key links.
- Keep it concise — answer engines reward clear, factual structure.
- Update it when your offer or pricing changes.
3. Meta description
Add a benefit-led meta description (what you offer + the next step) so your search snippet earns the click.
- Write a 140–155 character description that states the offer and the next step.
- Lead with the benefit, end with a soft call to action.
- Include the term a buyer would search so the snippet matches their query.
4. Open Graph metadata
Add Open Graph tags so shared links render with a clear title and value proposition.
- Add og:title, og:description, og:image and og:url to <head>.
- Use a 1200×630 share image with the value proposition baked in.
- Test the preview with the Facebook/LinkedIn debuggers.
Done-for-you assets — copy & paste
SEO title
Where to paste: Replace the <title> tag inside your page <head>.
Inkspan — Document API for Developers
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Transform and extract data from documents effortlessly with Inkspan's API. Start your free tier today!
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Unlock Document Power with Inkspan's API — or one of these — - Seamless Document Management for Developers - Effortless Data Extraction and Transformation
Primary CTA button
Where to paste: Use as the main button above the fold; repeat it after your proof/services section.
Get Your API Key
JSON-LD structured data (Organization)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "inkspan.dev",
"url": "https://inkspan.dev/",
"description": "Inkspan provides a powerful document API for generating, transforming, and extracting data from various document formats.",
"makesOffer": [
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Generate PDFs from HTML, templates, or Markdown"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Extract structured data into clean JSON"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Translate documents into any language"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Manipulate PDFs: merge, split, compress, and watermark"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Fill forms and rasterize documents"
}
}
]
}
</script>llms.txt (for AI answer engines)
Where to paste: Create a plain text file at inkspan.dev/llms.txt with this content.
# inkspan.dev > Transform and extract data from documents effortlessly with Inkspan's API. Start your free tier today! ## Services - Generate PDFs from HTML, templates, or Markdown - Extract structured data into clean JSON - Translate documents into any language - Manipulate PDFs: merge, split, compress, and watermark - Fill forms and rasterize documents ## Links - https://inkspan.dev/
Page-by-page findings
| Page | What to fix |
|---|---|
| / | looks healthy |
| /terms.html | looks healthy |
| /privacy.html | looks healthy |
Action order
48-Hour Fix Plan
- Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.
- Publish /llms.txt with a concise machine-readable product summary, audience, pricing, and docs links.
- Add a benefit-led meta description (what you offer + the next step) so your search snippet earns the click.
- Add Open Graph tags so shared links render with a clear title and value proposition.
Why it matters
The fastest users do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to start a free trial. Missing signals make the offer harder to understand and easier to ignore.
Packages
Turn this into more trial signups
You've seen the leaks. Most owners start with the €49 full report — the same fixes we'd implement for €199, written out so you can do them yourself. Want it hands-off? Step up a tier.
Do it yourselfFree
The complete evidence report and the prioritized, step-by-step plan for inkspan.dev — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.
Read the full plan ↑Done-for-you — 48h€199
We implement the highest-impact fixes for inkspan.dev — metadata, schema, CTA, llms.txt, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.
Have us do it — €199Ongoing monitor€499/mo
Weekly re-checks of inkspan.dev + drift alerts so the fixes compound and never silently slip back.
Start monitoringNot sure which fits? Book a free 30-min call and we'll tell you straight. · 48-hour turnaround · no lock-in · every claim verified.
Verification
Evidence Snapshot
Every signal below was read from your live site — nothing is estimated. We checked 3 pages; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.
What we read
TitleInkspan — The document API for developers & AI agents
Meta description0 chars
H1 heading Found 3/3
Structured data Missing
Crawl & AI files
robots.txt Found
sitemap.xml Found
llms.txt (AI) Missing
Response time882ms
Pages we checked
/
Inkspan — The document API for developers & AI agents
/terms.html
Terms of Service | Inkspan
/privacy.html
Privacy Policy | Inkspan
Vragen over de bevindingen? Reply to the email, or reach us directly — we answer same day.
Who we are
Tsoden — a full-service web studio
We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.
| Web development & redesign — fast, conversion-first sites | |
| SEO — rank in Google for what your buyers actually search | |
| AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini) | |
| Ongoing monitoring & growth — we keep it improving |
Curious how a competitor scores?
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Disclaimer
This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.