Tsoden
Public audit for trainmore.com

What we found

TrainMore is 4 fixes away from more new memberships.

4 things a visitor needs are missing. The ones costing you the most: Search engines can’t tell what you sell, your page title doesn’t say what you do and Nothing describes you in search results, plus 1 more below.

Read from 4 live pages · rendered in a real browser · metadata, crawlability, trust, CTA, schema, sitemap, robots

Questions about this audit? Reply to the email or write to us — a human answers same day.

4 fixable leaks

The prioritized plan to fix all 4 leaks above and win more new memberships is below — free, nothing to unlock.

Walk me through the 4 fixes - free See what's leaking ↓

What buyers and AI/search engines see right now

Pages checked44 read in full
How we read itRendered in a browserSame view buyers & bots get
Response time—No clean server response to time
Checks verified5/94 need fixing

Diagnostics

What we checked, and what we found

40 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against TrainMore's live site.

19 pass 6 warn 11 fail 4 unverified

Of the 40 checks we ran on your page

Anything we couldn’t read is its own segment — a page that blocks our reader is our limitation, not a mark against you, and it never lowers your score.

Fine as-is — 19Needs fixing — 11Couldn’t read — 10
See the numbers
StateCountShare
On your page1948%
Missing1128%
Couldn’t read1025%

Where your page is strong, and where it isn’t

Each area is scored 0–100 against what a customer needs to find before they act.

strong (75+)close (50–74)needs work (under 50)
Can they take the next step 79
Reasons to believe you 62
Can people find you 70
Can AI assistants read it 0
Speed on a phone 17
A safe, trusted connection 54
See the numbers
Part of your pageScoreHow that reads
Can they take the next step79/100strong
Reasons to believe you62/100close
Can people find you70/100close
Can AI assistants read it0/100needs work
Speed on a phone17/100needs work
A safe, trusted connection54/100close

Priorities

Fix these first

Ranked by revenue impact. Each one is something members — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.

01

Search engines can’t tell what you sell

Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

02

Your page title doesn’t say what you do

Make the page title more engaging and relevant to fitness enthusiasts.

03

Nothing describes you in search results

Craft a compelling meta description that highlights unique offerings and encourages clicks.

04

Shared links look broken

Add Open Graph tags so shared links render with a clear title and value proposition.

What we read on your page

What a customer finds — and doesn’t

7 of the 8 things we could check are already on your page. Your page already has 7 of the 8 things a customer looks for. You don't need a redesign — just the few that are missing.

Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more new memberships — in priority order.

Scope: an automated scan of the 4 pages we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.

Already on your page

  • A headline that says what you do — found: “Find your TrainMore club”
  • An obvious button that starts the thing — found: “Join now” (on /nl-NL)
  • Reviews or proof from real customers — found: “used by”
  • A concrete number, not an adjective — found: “2 years”
  • A price, or at least a from-figure — found: “€1” (on /nl-NL)
  • An easy way to get in touch — found: “contact us”
  • Answers to the questions people ask before buying — we found “FAQ”, which points at it, but no actual list of answers on the page we read (on /nl-NL)

What to add, in order of impact

  • Something that removes the risk of trying you — Lower perceived risk: free trial, money-back guarantee, no credit card, or cancel-anytime.

Deliverable

The full write-up

The full work-up for TrainMore — every fix, with copy and code ready to paste.

Complete fix plan (every issue, step by step)

1. Search engines can’t tell what you sell

Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

  1. Add JSON-LD using the schema snippet below, edited with your real details.
  2. Validate it in Google's Rich Results Test before publishing.
  3. Keep it in sync with the on-page facts (name, address, phone, offers).

2. Your page title doesn’t say what you do

Make the page title more engaging and relevant to fitness enthusiasts.

  1. Write a 50–60 character <title> in the format: Primary outcome for [audience] — [Brand].
  2. Put the most-searched term first; keep the brand at the end.
  3. Make every important page's title unique — never reuse the homepage title.

3. Nothing describes you in search results

Craft a compelling meta description that highlights unique offerings and encourages clicks.

  1. Write a 140–155 character description that states the offer and the next step.
  2. Lead with the benefit, end with a soft call to action.
  3. Include the term a buyer would search so the snippet matches their query.

4. Shared links look broken

Add Open Graph tags so shared links render with a clear title and value proposition.

  1. Add og:title, og:description, og:image and og:url to <head>.
  2. Use a 1200×630 share image with the value proposition baked in.
  3. Test the preview with the Facebook/LinkedIn debuggers.

Done-for-you assets — copy & paste

SEO title
Where to paste: Replace the <title> tag inside your page <head>.
TrainMore - Jouw Fitness Studio
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Ervaar de kracht van groepslessen en persoonlijke training. Start vandaag nog met jouw fitnessreis!
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Transformeer je lichaam met TrainMore

— or one of these —
- Bereik je fitnessdoelen met ons
- Jouw beste zelf begint hier
Primary CTA button
Where to paste: Use as the main button on the first screen; repeat it after your proof/services section.
Start nu
JSON-LD structured data (LocalBusiness)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "TrainMore",
  "url": "https://trainmore.com/",
  "description": "TrainMore biedt een breed scala aan fitnessdiensten voor alle niveaus.",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Groepslessen"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Persoonlijke training"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Krachttraining"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Cardio workouts"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Yoga en mindfulness"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Voedingsadvies"
      }
    }
  ]
}
</script>
robots.txt
Where to paste: Create a plain text file at trainmore.com/robots.txt with this content.
User-agent: *
Allow: /
Sitemap: https://trainmore.com/sitemap.xml

Page-by-page findings

PageWhat to fix
/looks healthy
/looks healthy
/nl-NLlooks healthy
/en-GBlooks healthy
Walk me through the 4 fixes - free

No charge and no pitch - a human reads your site and answers, usually the same day.

Rather we implement it for you? Done-for-you fix — €199

Action order

48-Hour Fix Plan

  • Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.
  • Make the page title more engaging and relevant to fitness enthusiasts.
  • Craft a compelling meta description that highlights unique offerings and encourages clicks.
  • Add Open Graph tags so shared links render with a clear title and value proposition.

Why it matters

The fastest members do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to sign up for a membership. Missing signals make the offer harder to understand and easier to ignore.

Packages

Turn this into more new memberships

You've seen the leaks, and the full plan above is yours free — every fix written out. The only thing we charge for is doing the work instead of you.

Do it yourselfFree

The complete evidence report and the prioritized, step-by-step plan for TrainMore — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.

Read the full plan ↑
Done-for-you — 48h€199

We implement the highest-impact fixes for TrainMore — metadata, schema, CTA, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.

Have us do it — €199
Ongoing monitor€499/mo

Weekly re-checks of TrainMore + drift alerts so the fixes compound and never silently slip back.

Start monitoring

Not sure which fits? Book a free 30-min call and we'll tell you straight. · 48-hour turnaround · no lock-in · every claim verified.

Verification

The exact wording we found

Every signal below was read from your live site with a real browser — nothing is estimated. We checked 4 pages; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.

What we read

Title(empty)
Meta description0 chars
H1 heading Found 4/4
Structured data Missing

Crawl & AI files

robots.txt Couldn’t verify
sitemap.xml Couldn’t verify
llms.txt (AI) Couldn’t verify
Response timenot measured

Pages we checked

/
/
Rendered
/
/
Rendered
/nl-NL
TrainMore | €1 korting per workout | Jouw urban gym
Rendered
/en-GB
TrainMore | £1 discount per workout | Your urban gym
Rendered

Questions about anything in here? Reply to the email, or reach us directly — we answer the same day.

CalendlyEmail

Who we are

Tsoden — a full-service web studio

We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.

Web development & redesign — fast, conversion-first sites
SEO — rank in Google for what your buyers actually search
AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini)
Ongoing monitoring & growth — we keep it improving
Work with Tsoden →or email support@tsoden.ai

Curious how a competitor scores?

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Disclaimer

This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.

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This audit is from 20 Sept 2026 — we re-run it fresh before we touch anything TrainMore · Grade C · 60/100
Done-for-you — €199 Walk me through the 4 fixes - free