Tsoden
Public audit for unlayer.com

Fast revenue-leak triage

unlayer.com is 1 fix away from more trial signups.

The public site has a solid foundation. The remaining money is likely in sharper positioning, AI-readable entity signals, and conversion-path testing.

Read from 5 live pages · metadata, crawlability, trust, CTA, schema, sitemap, robots, llms.txt

Questions about this audit? Reply to the email or write to us — a human answers same day.

1 fixable leak8/8 selling signals live12/13 checks passed

The complete, prioritized plan to fix all 1 leak above and win more trial signups — written for unlayer.com, delivered instantly.

Book a free 30-min call See what's leaking ↓

What buyers and AI/search engines see right now

Pages checked55 read in full
How we read itRead as crawlers doSame view buyers & bots get
Response time610msUnder the 2.5s target
Checks verified12/131 need fixing

Diagnostics

Full technical analysis

36 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against unlayer.com's live site.

33 pass 0 warn 3 fail

Findability

12/12 pass · 100/100
Page title
46 chars
Pass
Meta description
143 chars
Pass
Single H1 heading
present (5/5 pages)
Pass
Heading structure (H1–H3)
H1:1 H2:7 H3:19
Pass
Canonical tag
present
Pass
Indexable by search
indexable
Pass
Mobile viewport
set
Pass
Language declared
en
Pass
Image alt text
0/27 missing alt
Pass
Content depth
857 words
Pass
XML sitemap
found
Pass
robots.txt
found
Pass

AI & Answer Engines

3/5 pass · 56/100
Structured data (Schema.org)
none
Issue
FAQ / Q&A schema
missing
Issue
Open Graph (social preview)
3/4 tags
Pass
Twitter / X card
present
Pass
llms.txt (AI summary)
found
Pass

Performance

4/5 pass · 78/100
Server response time
610 ms
Pass
HTML page weight
98.9 KB
Pass
Compression (gzip/brotli)
enabled
Pass
Render-blocking scripts
1 blocking / 36 scripts
Issue
Browser caching
cache-control set
Pass

Security

6/6 pass · 100/100
HTTPS / SSL
enabled
Pass
HSTS
enabled
Pass
Content-Security-Policy
set
Pass
X-Content-Type-Options
nosniff
Pass
Clickjacking protection
protected
Pass
No mixed content
clean
Pass

Conversion

4/4 pass · 100/100
Clear value proposition
found: “Build content creation into your app”
Pass
Primary call-to-action
found: “Get Started”
Pass
Easy contact / booking
found: “Book a Demo”
Pass
Visible pricing signal
found: “Pricing”
Pass

Trust

4/4 pass · 100/100
Social proof
found: “Trusted by”
Pass
Risk reversal
found: “Start free”
Pass
Legal / privacy pages
privacy + terms
Pass
Analytics installed
detected
Pass

Priorities

Top Leaks To Fix First

Ranked by revenue impact. Each one is something users — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.

01

Structured data

Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

Conversion evidence

How The Page Sells

8 of 8 of the buying-decision signals we could verify are on your site today. The page already shows 8 of 8 buying-decision elements. The remaining lift is in sharpening the ones that are missing, not rebuilding the page.

Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more trial signups — in priority order.

Scope: an automated scan of the 5 pages we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.

Selling well (detected, with proof)

  • Clear value proposition (headline) — found: “Build content creation into your app”
  • Action-oriented primary CTA — found: “Get Started”
  • Social proof (testimonial / customers / rating) — found: “Trusted by”
  • Specific, quantified result — found: “99.9%”
  • Risk reversal (trial / guarantee / no card) — found: “Start free” (on /pricing)
  • Visible pricing / 'starting at' anchor — found: “Pricing”
  • Easy lead-capture path — found: “Book a Demo”
  • Objection handling (FAQ) — found: “FAQ” (on /pricing)

Highest-impact additions to sell more

  • All readable selling elements were detected. Test and sharpen the existing copy.

Deliverable

Your complete fix pack is ready

We've already done the full work-up for unlayer.com — every fix written out, with copy and code ready to paste. Here's what's inside:

Complete fix plan (every issue, step by step)

1. Structured data

Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

  1. Add JSON-LD using the schema snippet below, edited with your real details.
  2. Validate it in Google's Rich Results Test before publishing.
  3. Keep it in sync with the on-page facts (name, address, phone, offers).

Done-for-you assets — copy & paste

SEO title
Where to paste: Replace the <title> tag inside your page <head>.
Embed Visual Builders in Your App | Unlayer
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Unlayer offers visual builders and AI workflows to enhance your app's content creation. Start building today!
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Integrate Powerful Content Creation Tools into Your App

— or one of these —
- Transform Your App with Visual Builders
- Enhance User Experience with AI-Powered Content Tools
Primary CTA button
Where to paste: Use as the main button above the fold; repeat it after your proof/services section.
Get Started
JSON-LD structured data (Organization)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "unlayer.com",
  "url": "https://unlayer.com/",
  "description": "Unlayer provides a platform for embedding visual builders and AI-driven workflows into applications.",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Visual Builders for Emails, Pages, and Documents"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Customizable Content Templates"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "AI Workflows for Content Generation and Improvement"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Developer APIs for Seamless Integration"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Code-First Elements for Tailored Solutions"
      }
    }
  ]
}
</script>

Page-by-page findings

PageWhat to fix
/looks healthy
/pricinglooks healthy
/case-studieslooks healthy
/aboutlooks healthy
/contactlooks healthy

Action order

48-Hour Fix Plan

  • Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

Why it matters

The fastest users do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to start a free trial. Missing signals make the offer harder to understand and easier to ignore.

Packages

Turn this into more trial signups

You've seen the leaks. Most owners start with the €49 full report — the same fixes we'd implement for €199, written out so you can do them yourself. Want it hands-off? Step up a tier.

Do it yourselfFree

The complete evidence report and the prioritized, step-by-step plan for unlayer.com — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.

Read the full plan ↑
Done-for-you — 48h€199

We implement the highest-impact fixes for unlayer.com — metadata, schema, CTA, llms.txt, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.

Have us do it — €199
Ongoing monitor€499/mo

Weekly re-checks of unlayer.com + drift alerts so the fixes compound and never silently slip back.

Start monitoring

Not sure which fits? Book a free 30-min call and we'll tell you straight. · 48-hour turnaround · no lock-in · every claim verified.

Verification

Evidence Snapshot

Every signal below was read from your live site — nothing is estimated. We checked 5 pages; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.

What we read

TitleBuild content creation into your app | Unlayer
Meta description143 chars
H1 heading Found 5/5
Structured data Missing

Crawl & AI files

robots.txt Found
sitemap.xml Found
llms.txt (AI) Found
Response time610ms

Pages we checked

/
Build content creation into your app | Unlayer
Read
/pricing
Pricing Plans for Content Creation Tools | Unlayer
Read
/case-studies
Customer Success Stories & Case Studies | Unlayer
Read
/about
About Us - Our Story, Mission & Team | Unlayer
Read
/contact
Contact Us - Get in Touch | Unlayer
Read

Vragen over de bevindingen? Reply to the email, or reach us directly — we answer same day.

Email

Who we are

Tsoden — a full-service web studio

We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.

Web development & redesign — fast, conversion-first sites
SEO — rank in Google for what your buyers actually search
AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini)
Ongoing monitoring & growth — we keep it improving
Work with Tsoden →or email support@tsoden.ai

Curious how a competitor scores?

Run the same free check on any site — the same buying signals, the same evidence quoted from the page itself. About a minute, no email needed to see the result.

Disclaimer

This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.

Full disclaimer · Terms · Privacy

This audit is from 1 Aug 2026 — we re-run it fresh when you order unlayer.com · Grade A · 85/100
Done-for-you — €199 Book a free 30-min call