Tsoden
Public audit for www.bnv.nl

What we found

BNV Makelaars is 2 fixes away from more viewings.

Most of your page does its job. What is missing: no obvious button to start and Nothing describes you in search results. That is a text change, not a redesign.

Read from 5 live pages · rendered in a real browser · metadata, crawlability, trust, CTA, schema, sitemap, robots

Questions about this audit? Reply to the email or write to us — a human answers same day.

2 fixable leaks

The complete, prioritized plan to fix all 2 leaks above and win more viewings — written for BNV Makelaars, delivered instantly.

Book a free 30-min call See what's leaking ↓

What buyers and AI/search engines see right now

Pages checked55 read in full
How we read itRendered in a browserSame view buyers & bots get
Response time—No clean server response to time
Checks verified7/92 need fixing

Diagnostics

What we checked, and what we found

40 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against BNV Makelaars's live site.

17 pass 5 warn 14 fail 4 unverified

Of the 40 checks we ran on your page

Anything we couldn’t read is its own segment — a page that blocks our reader is our limitation, not a mark against you, and it never lowers your score.

Fine as-is — 17Needs fixing — 14Couldn’t read — 9
See the numbers
StateCountShare
On your page1743%
Missing1435%
Couldn’t read923%

Where your page is strong, and where it isn’t

Each area is scored 0–100 against what a customer needs to find before they act.

strong (75+)close (50–74)needs work (under 50)
Can they take the next step 57
Reasons to believe you 15
Can people find you 78
Can AI assistants read it 57
Speed on a phone 50
A safe, trusted connection 38
See the numbers
Part of your pageScoreHow that reads
Can they take the next step57/100close
Reasons to believe you15/100needs work
Can people find you78/100strong
Can AI assistants read it57/100close
Speed on a phone50/100close
A safe, trusted connection38/100needs work

Priorities

Fix these first

Ranked by revenue impact. Each one is something clients — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.

01

No obvious button to start

Put a clear "Book a viewing" button above the fold so a visitor can book a viewing in one tap.

02

Nothing describes you in search results

Add a benefit-led meta description (what you offer + the next step) so your search snippet earns the click.

What we read on your page

What a customer finds — and doesn’t

4 of the 8 things we could check are already on your page. Your page has 4 of the 8 things a customer looks for. Adding the rest is the quickest way to get more out of the visitors you already have.

Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more viewings — in priority order.

Scope: an automated scan of the 5 pages we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.

Already on your page

  • A headline that says what you do — found: “Commercieel koop” (on /commercieel-koop)
  • A concrete number, not an adjective — we found “€ 550.000”, which points at it, but no actual number on the page we read (on /woningen-koop)
  • A price, or at least a from-figure — found: “€ 550.000” (on /woningen-koop)
  • An easy way to get in touch — found: “form field on page” (on /contact)

What to add, in order of impact

  • An obvious button that starts the thing — Put one clear action button on the first screen (e.g. Start free, Book a demo).
  • Reviews or proof from real customers — Add a testimonial, customer logo, star rating, or an 'N customers' proof point near the top.
  • Something that removes the risk of trying you — Lower perceived risk: free trial, money-back guarantee, no credit card, or cancel-anytime.
  • Answers to the questions people ask before buying — Answer the top 3-5 buyer objections in an FAQ to remove hesitation before the CTA.

Deliverable

The full write-up is ready

We've already done the full work-up for BNV Makelaars — every fix written out, with copy and code ready to paste. Here's what's inside:

Complete fix plan (every issue, step by step)

1. No obvious button to start

Put a clear "Book a viewing" button above the fold so a visitor can book a viewing in one tap.

  1. Put one primary button on the first screen with action text (e.g. the suggested CTA below).
  2. Repeat the same CTA after the proof section and in the footer.
  3. Make the button visually dominant — one accent colour used only for the primary action.

2. Nothing describes you in search results

Add a benefit-led meta description (what you offer + the next step) so your search snippet earns the click.

  1. Write a 140–155 character description that states the offer and the next step.
  2. Lead with the benefit, end with a soft call to action.
  3. Include the term a buyer would search so the snippet matches their query.

Done-for-you assets — copy & paste

SEO title
Where to paste: Replace the <title> tag inside your page <head>.
Professionele Makelaars in Amsterdam | BNV
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Uw betrouwbare makelaar in Amsterdam voor verkoop, aankoop en verhuur. Neem contact op voor een vrijblijvende afspraak.
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Uw Expert Makelaar in Amsterdam voor Woning en Commercieel Vastgoed

— or one of these —
- Professionele Vastgoeddiensten in Amsterdam
- Vertrouwde Makelaars voor Uw Vastgoedbehoeften
Primary CTA button
Where to paste: Use as the main button on the first screen; repeat it after your proof/services section.
Neem contact op
JSON-LD structured data (LocalBusiness)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "BNV Makelaars",
  "url": "https://www.bnv.nl/",
  "description": "BNV makelaars B.V. biedt uitgebreide vastgoeddiensten in Amsterdam.",
  "telephone": "020 737 1786",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Woningverkoop"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Woningverhuur"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Aankoopbegeleiding"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Taxaties voor woningen en commercieel vastgoed"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Beheer van vastgoed"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Advies over vastgoedtransacties"
      }
    }
  ]
}
</script>
robots.txt
Where to paste: Create a plain text file at www.bnv.nl/robots.txt with this content.
User-agent: *
Allow: /
Sitemap: https://www.bnv.nl/sitemap.xml

Page-by-page findings

PageWhat to fix
/no H1 heading
/contactlooks healthy
/woningen-kooplooks healthy
/woningen-huurlooks healthy
/commercieel-kooplooks healthy

Action order

48-Hour Fix Plan

  • Put a clear "Book a viewing" button above the fold so a visitor can book a viewing in one tap.
  • Add a benefit-led meta description (what you offer + the next step) so your search snippet earns the click.

Why it matters

The fastest clients do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to book a viewing. Missing signals make the offer harder to understand and easier to ignore.

Packages

Turn this into more viewings

You've seen the leaks. Most owners start with the €49 full report — the same fixes we'd implement for €199, written out so you can do them yourself. Want it hands-off? Step up a tier.

Do it yourselfFree

The complete evidence report and the prioritized, step-by-step plan for BNV Makelaars — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.

Read the full plan ↑
Done-for-you — 48h€199

We implement the highest-impact fixes for BNV Makelaars — metadata, schema, CTA, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.

Have us do it — €199
Ongoing monitor€499/mo

Weekly re-checks of BNV Makelaars + drift alerts so the fixes compound and never silently slip back.

Start monitoring

Not sure which fits? Book a free 30-min call and we'll tell you straight. · 48-hour turnaround · no lock-in · every claim verified.

Verification

The exact wording we found

Every signal below was read from your live site with a real browser — nothing is estimated. We checked 5 pages; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.

What we read

TitleMakelaar Amsterdam - BNV makelaars B.V.
Meta description0 chars
H1 heading Found 4/5
Structured data Found

Crawl & AI files

robots.txt Couldn’t verify
sitemap.xml Couldn’t verify
llms.txt (AI) Couldn’t verify
Response timenot measured

Pages we checked

/
Makelaar Amsterdam - BNV makelaars B.V.
Rendered
/contact
Contact - BNV makelaars B.V.
Rendered
/woningen-koop
Woningen koop - BNV makelaars B.V.
Rendered
/woningen-huur
Woningen huur - BNV makelaars B.V.
Rendered
/commercieel-koop
Commercieel koop - BNV makelaars B.V.
Rendered

Questions about anything in here? Reply to the email, or reach us directly — we answer the same day.

Email

Who we are

Tsoden — a full-service web studio

We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.

Web development & redesign — fast, conversion-first sites
SEO — rank in Google for what your buyers actually search
AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini)
Ongoing monitoring & growth — we keep it improving
Work with Tsoden →or email support@tsoden.ai

Curious how a competitor scores?

Run the same free check on any site — the same buying signals, the same evidence quoted from the page itself. About a minute, no email needed to see the result.

Disclaimer

This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.

Full disclaimer · Terms · Privacy

This audit is from 1 Sept 2026 — we re-run it fresh when you order BNV Makelaars · Grade B · 74/100
Done-for-you — €199 Book a free 30-min call