Tsoden
Public audit for www.hearthamsterdam.com

What we found

Hearth is 4 fixes away from more table reservations.

4 things a visitor needs are missing. The ones costing you the most: no price anywhere on the page, no easy way to get in touch and Nothing on the page proves you’re a real business, plus 1 more below.

Read from 3 live pages · rendered in a real browser · metadata, crawlability, trust, CTA, schema, sitemap, robots

Questions about this audit? Reply to the email or write to us — a human answers same day.

4 fixable leaks

The prioritized plan to fix all 4 leaks above and win more table reservations is below — free, nothing to unlock.

Walk me through the 4 fixes - free See what's leaking ↓

What buyers and AI/search engines see right now

Pages checked33 read in full
How we read itRendered in a browserSame view buyers & bots get
Response time232msUnder the 2.5s target
Checks verified9/134 need fixing

Diagnostics

What we checked, and what we found

40 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against Hearth's live site.

21 pass 5 warn 14 fail

Of the 40 checks we ran on your page

Anything we couldn’t read is its own segment — a page that blocks our reader is our limitation, not a mark against you, and it never lowers your score.

Fine as-is — 21Needs fixing — 14Couldn’t read — 5
See the numbers
StateCountShare
On your page2153%
Missing1435%
Couldn’t read513%

Where your page is strong, and where it isn’t

Each area is scored 0–100 against what a customer needs to find before they act.

strong (75+)close (50–74)needs work (under 50)
Can they take the next step 35
Reasons to believe you 0
Can people find you 73
Can AI assistants read it 67
Speed on a phone 67
A safe, trusted connection 77
See the numbers
Part of your pageScoreHow that reads
Can they take the next step35/100needs work
Reasons to believe you0/100needs work
Can people find you73/100close
Can AI assistants read it67/100close
Speed on a phone67/100close
A safe, trusted connection77/100strong

Priorities

Fix these first

Ranked by revenue impact. Each one is something guests — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.

01

No price anywhere on the page

Show pricing or a "from…" anchor so guests can self-qualify before they reach out.

02

No easy way to get in touch

Make it easy to reserve a table from the homepage — a visible form, booking link, or tap-to-call number.

03

Nothing on the page proves you’re a real business

Add the trust signals guests look for — reviews, real cases or testimonials, credentials, and a privacy page.

04

No single clear headline

Add one clear H1 that names the target customer and result.

What we read on your page

What a customer finds — and doesn’t

2 of the 8 things we could check are already on your page. We found only 2 of the 8 things a customer looks for before they act. Most visitors are leaving without enough reason to call, book or buy.

Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more table reservations — in priority order.

Scope: an automated scan of the 3 pages we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.

Already on your page

  • An obvious button that starts the thing — found: “Reserve a Table” (on /home)
  • A concrete number, not an adjective — found: “10 YEARS”

What to add, in order of impact

  • A headline that says what you do — Lead with one headline that names the customer and the outcome they get, not a slogan.
  • Reviews or proof from real customers — Add a testimonial, customer logo, star rating, or an 'N customers' proof point near the top.
  • Something that removes the risk of trying you — Lower perceived risk: free trial, money-back guarantee, no credit card, or cancel-anytime.
  • A price, or at least a from-figure — Show pricing or a 'starting at' anchor so buyers can self-qualify without emailing.
  • An easy way to get in touch — Give an easy capture path: short form, booking link, or contact route from the first screen.
  • Answers to the questions people ask before buying — Answer the top 3-5 buyer objections in an FAQ to remove hesitation before the CTA.

Deliverable

The full write-up

The full work-up for Hearth — every fix, with copy and code ready to paste.

Complete fix plan (every issue, step by step)

1. No price anywhere on the page

Show pricing or a "from…" anchor so guests can self-qualify before they reach out.

  1. Show pricing, packages, or a 'from …' anchor so buyers can self-qualify.
  2. If pricing is bespoke, give a starting price or a typical range.
  3. Pair each price with what's included so it reads as value, not cost.

2. No easy way to get in touch

Make it easy to reserve a table from the homepage — a visible form, booking link, or tap-to-call number.

  1. Add a visible booking link, short form, or tap-to-call number on the first screen.
  2. Keep the form to 3 fields max; every extra field drops completion.
  3. Confirm submissions with a clear success state, not a silent reload.

3. Nothing on the page proves you’re a real business

Add the trust signals guests look for — reviews, real cases or testimonials, credentials, and a privacy page.

  1. Add 2–3 real testimonials or case results with names/logos near the CTA.
  2. Link a privacy policy and terms page in the footer.
  3. Show any credentials, guarantees, security or compliance badges you hold.

4. No single clear headline

Add one clear H1 that names the target customer and result.

  1. Add exactly one <h1> at the top of the page that names the customer and the result.
  2. Make it real text (not an image or a JavaScript-only node) so crawlers and AI read it.
  3. Demote decorative headings to <h2>/<h3> so the hierarchy is clean.

Done-for-you assets — copy & paste

SEO title
Where to paste: Replace the <title> tag inside your page <head>.
Hearth Amsterdam | Plant-Based Dining Experience
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Savor creative plant-based dishes and unique cocktails at Hearth Amsterdam. Join us for a memorable dining experience!
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Experience Innovative Plant-Based Cuisine at Hearth

— or one of these —
- Delight in Creative Vegan Dishes
- Join Us for Unique Cocktails and Sounds
Primary CTA button
Where to paste: Use as the main button on the first screen; repeat it after your proof/services section.
Book Your Table
JSON-LD structured data (LocalBusiness)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Hearth",
  "url": "https://www.hearthamsterdam.com/",
  "description": "Hearth Amsterdam offers a unique blend of plant-based cuisine and an audio bar experience.",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Creative Plant-Based Dishes"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Signature Vegan Cocktails"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Weekly Listening Sessions"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Warm and Inviting Atmosphere"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Private Event Hosting"
      }
    }
  ]
}
</script>

Page-by-page findings

PageWhat to fix
/no H1 heading
/homeno H1 heading
/event-listno H1 heading
Walk me through the 4 fixes - free

No charge and no pitch - a human reads your site and answers, usually the same day.

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Action order

48-Hour Fix Plan

  • Show pricing or a "from…" anchor so guests can self-qualify before they reach out.
  • Make it easy to reserve a table from the homepage — a visible form, booking link, or tap-to-call number.
  • Add the trust signals guests look for — reviews, real cases or testimonials, credentials, and a privacy page.
  • Add one clear H1 that names the target customer and result.

Why it matters

The fastest guests do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to reserve a table. Missing signals make the offer harder to understand and easier to ignore.

Packages

Turn this into more table reservations

You've seen the leaks, and the full plan above is yours free — every fix written out. The only thing we charge for is doing the work instead of you.

Do it yourselfFree

The complete evidence report and the prioritized, step-by-step plan for Hearth — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.

Read the full plan ↑
Done-for-you — 48h€199

We implement the highest-impact fixes for Hearth — metadata, schema, CTA, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.

Have us do it — €199
Ongoing monitor€499/mo

Weekly re-checks of Hearth + drift alerts so the fixes compound and never silently slip back.

Start monitoring

Not sure which fits? Book a free 30-min call and we'll tell you straight. · 48-hour turnaround · no lock-in · every claim verified.

Verification

The exact wording we found

Every signal below was read from your live site with a real browser — nothing is estimated. We checked 3 pages; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.

What we read

TitleHearth Amsterdam | Plant-Based Restaurant & Audio Bar
Meta description169 chars
H1 heading Missing
Structured data Found

Crawl & AI files

robots.txt Found
sitemap.xml Found
llms.txt (AI) Found
Response time232ms

Pages we checked

/
Hearth Amsterdam | Plant-Based Restaurant & Audio Bar
Read
/home
HOME | H/eart.h Vegan Restaurant, Audio Bar Amsterdam
Read
/event-list
EVENTS | HEARTH 2026
Rendered

Questions about anything in here? Reply to the email, or reach us directly — we answer the same day.

CalendlyEmail

Who we are

Tsoden — a full-service web studio

We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.

Web development & redesign — fast, conversion-first sites
SEO — rank in Google for what your buyers actually search
AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini)
Ongoing monitoring & growth — we keep it improving
Work with Tsoden →or email support@tsoden.ai

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Disclaimer

This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.

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This audit is from 20 Sept 2026 — we re-run it fresh before we touch anything Hearth · Grade C · 67/100
Done-for-you — €199 Walk me through the 4 fixes - free