Tsoden
Public audit for www.koffijberg.nl

What we found

Koffijberg Hairdressers BV is 1 fix away from more bookings.

Most of your page does its job. What is missing: Search engines can’t tell what you sell. That is a text change, not a redesign.

Read from 5 live pages · metadata, crawlability, trust, CTA, schema, sitemap, robots

Questions about this audit? Reply to the email or write to us — a human answers same day.

1 fixable leak

The complete, prioritized plan to fix the leak above and win more bookings — written for Koffijberg Hairdressers BV, delivered instantly.

Book a free 30-min call See what's leaking ↓

What buyers and AI/search engines see right now

Pages checked55 read in full
How we read itRead as crawlers doSame view buyers & bots get
Response time306msUnder the 2.5s target
Checks verified11/132 need fixing

Diagnostics

What we checked, and what we found

40 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against Koffijberg Hairdressers BV's live site.

25 pass 6 warn 9 fail

Of the 40 checks we ran on your page

Anything we couldn’t read is its own segment — a page that blocks our reader is our limitation, not a mark against you, and it never lowers your score.

Fine as-is — 25Needs fixing — 9Couldn’t read — 6
See the numbers
StateCountShare
On your page2563%
Missing923%
Couldn’t read615%

Where your page is strong, and where it isn’t

Each area is scored 0–100 against what a customer needs to find before they act.

strong (75+)close (50–74)needs work (under 50)
Can they take the next step 90
Reasons to believe you 29
Can people find you 85
Can AI assistants read it 11
Speed on a phone 67
A safe, trusted connection 54
See the numbers
Part of your pageScoreHow that reads
Can they take the next step90/100strong
Reasons to believe you29/100needs work
Can people find you85/100strong
Can AI assistants read it11/100needs work
Speed on a phone67/100close
A safe, trusted connection54/100close

Priorities

Fix these first

Ranked by revenue impact. Each one is something clients — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.

01

Search engines can’t tell what you sell

Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

What we read on your page

What a customer finds — and doesn’t

5 of the 8 things we could check are already on your page. Your page has 5 of the 8 things a customer looks for. Adding the rest is the quickest way to get more out of the visitors you already have.

Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more bookings — in priority order.

Scope: an automated scan of the 5 pages we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.

Already on your page

  • A headline that says what you do — found: “Style I-dentity”
  • An obvious button that starts the thing — found: “Afspraak maken”
  • A concrete number, not an adjective — found: “20%”
  • A price, or at least a from-figure — found: “€ 64.75”
  • An easy way to get in touch — found: “form field on page” (on /nieuws)

What to add, in order of impact

  • Reviews or proof from real customers — Add a testimonial, customer logo, star rating, or an 'N customers' proof point near the top.
  • Something that removes the risk of trying you — Lower perceived risk: free trial, money-back guarantee, no credit card, or cancel-anytime.
  • Answers to the questions people ask before buying — Answer the top 3-5 buyer objections in an FAQ to remove hesitation before the CTA.

Deliverable

The full write-up is ready

We've already done the full work-up for Koffijberg Hairdressers BV — every fix written out, with copy and code ready to paste. Here's what's inside:

Complete fix plan (every issue, step by step)

1. Search engines can’t tell what you sell

Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

  1. Add JSON-LD using the schema snippet below, edited with your real details.
  2. Validate it in Google's Rich Results Test before publishing.
  3. Keep it in sync with the on-page facts (name, address, phone, offers).

Done-for-you assets — copy & paste

SEO title
Where to paste: Replace the <title> tag inside your page <head>.
Kapper Koffijberg | Jouw Haar, Jouw Stijl
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Ervaar persoonlijke haarkleuringen en knipbehandelingen bij Koffijberg. Maak vandaag nog een afspraak voor jouw nieuwe look!
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Jouw Haar, Jouw Stijl bij Kapper Koffijberg

— or one of these —
- Transformeer Je Look met Onze Experts
- Ontdek Jouw Perfecte Kapsel en Kleur
Primary CTA button
Where to paste: Use as the main button on the first screen; repeat it after your proof/services section.
Maak een afspraak
JSON-LD structured data (LocalBusiness)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Koffijberg Hairdressers BV",
  "url": "https://www.koffijberg.nl/",
  "description": "Kapper Koffijberg is een bekroonde kapsalon in Amsterdam, gespecialiseerd in haarkleuring en knipbehandelingen.",
  "telephone": "020-6732374",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Persoonlijk haarkleuradvies"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Kleurbehandelingen met low- en highlights"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Professionele knipbehandelingen"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Styling voor krullend haar"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Haarverzorging op maat"
      }
    }
  ]
}
</script>

Page-by-page findings

PageWhat to fix
/5 H1s (should be 1)
/over-onslooks healthy
/contactlooks healthy
/over-ons/index.htmllooks healthy
/nieuwslooks healthy

Action order

48-Hour Fix Plan

  • Add structured data (LocalBusiness / Organization schema: address, hours, phone, ratings) so search engines show you with rich results.

Why it matters

The fastest clients do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to book an appointment. Missing signals make the offer harder to understand and easier to ignore.

Packages

Turn this into more bookings

You've seen the leaks. Most owners start with the €49 full report — the same fixes we'd implement for €199, written out so you can do them yourself. Want it hands-off? Step up a tier.

Do it yourselfFree

The complete evidence report and the prioritized, step-by-step plan for Koffijberg Hairdressers BV — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.

Read the full plan ↑
Done-for-you — 48h€199

We implement the highest-impact fixes for Koffijberg Hairdressers BV — metadata, schema, CTA, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.

Have us do it — €199
Ongoing monitor€499/mo

Weekly re-checks of Koffijberg Hairdressers BV + drift alerts so the fixes compound and never silently slip back.

Start monitoring

Not sure which fits? Book a free 30-min call and we'll tell you straight. · 48-hour turnaround · no lock-in · every claim verified.

Verification

The exact wording we found

Every signal below was read from your live site — nothing is estimated. We checked 5 pages; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.

What we read

TitleHome | Kapper Koffijberg Hairdressers in Amsterdam
Meta description364 chars
H1 heading Found 5/5
Structured data Missing

Crawl & AI files

robots.txt Found
sitemap.xml Found
llms.txt (AI) Missing
Response time306ms

Pages we checked

/
Home | Kapper Koffijberg Hairdressers in Amsterdam
Read
/over-ons
Over ons | Kapper Koffijberg Hairdressers in Amsterdam
Read
/contact
Contact | Kapper Koffijberg Hairdressers in Amsterdam
Read
/over-ons/index.html
Over ons | Kapper Koffijberg Hairdressers in Amsterdam
Read
/nieuws
Nieuws | Kapper Koffijberg Hairdressers in Amsterdam
Read

Questions about anything in here? Reply to the email, or reach us directly — we answer the same day.

Email

Who we are

Tsoden — a full-service web studio

We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.

Web development & redesign — fast, conversion-first sites
SEO — rank in Google for what your buyers actually search
AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini)
Ongoing monitoring & growth — we keep it improving
Work with Tsoden →or email support@tsoden.ai

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Disclaimer

This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.

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This audit is from 2 Sept 2026 — we re-run it fresh when you order Koffijberg Hairdressers BV · Grade B · 81/100
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