Tsoden
Public audit for www.roythorne.co.uk

What we found

Roythornes Solicitors is 1 fix away from more new clients.

Most of your page does its job. What is missing: Search engines have no map of your site. That is a text change, not a redesign.

Read from 5 live pages · metadata, crawlability, trust, CTA, schema, sitemap, robots

Questions about this audit? Reply to the email or write to us — a human answers same day.

1 fixable leak

The prioritized plan to fix the leak above and win more new clients is below — free, nothing to unlock.

Walk me through the 1 fix - free See what's leaking ↓

What buyers and AI/search engines see right now

Pages checked55 read in full
How we read itRead as crawlers doSame view buyers & bots get
Response time921msUnder the 2.5s target
Checks verified11/132 need fixing

Diagnostics

What we checked, and what we found

40 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against Roythornes Solicitors's live site.

23 pass 7 warn 10 fail

Of the 40 checks we ran on your page

Anything we couldn’t read is its own segment — a page that blocks our reader is our limitation, not a mark against you, and it never lowers your score.

Fine as-is — 23Needs fixing — 10Couldn’t read — 7
See the numbers
StateCountShare
On your page2357%
Missing1025%
Couldn’t read718%

Where your page is strong, and where it isn’t

Each area is scored 0–100 against what a customer needs to find before they act.

strong (75+)close (50–74)needs work (under 50)
Can they take the next step 75
Reasons to believe you 29
Can people find you 77
Can AI assistants read it 44
Speed on a phone 22
A safe, trusted connection 54
See the numbers
Part of your pageScoreHow that reads
Can they take the next step75/100strong
Reasons to believe you29/100needs work
Can people find you77/100strong
Can AI assistants read it44/100needs work
Speed on a phone22/100needs work
A safe, trusted connection54/100close

Priorities

Fix these first

Ranked by revenue impact. Each one is something clients — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.

01

Search engines have no map of your site

Publish /sitemap.xml and submit it to search engines.

What we read on your page

What a customer finds — and doesn’t

5 of the 8 things we could check are already on your page. Your page has 5 of the 8 things a customer looks for. Adding the rest is the quickest way to get more out of the visitors you already have.

Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more new clients — in priority order.

Scope: an automated scan of the 5 pages we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.

Already on your page

  • A headline that says what you do — found: “Welcome to Roythornes”
  • An obvious button that starts the thing — found: “Call us”
  • A concrete number, not an adjective — found: “90 years” (on /site/about/sustainable-legal-services)
  • A price, or at least a from-figure — we found “plan”, which points at it, but no actual figure on the page we read (on /site/individuals)
  • An easy way to get in touch — found: “Get in touch”

What to add, in order of impact

  • Reviews or proof from real customers — Add a testimonial, customer logo, star rating, or an 'N customers' proof point near the top.
  • Something that removes the risk of trying you — Lower perceived risk: free trial, money-back guarantee, no credit card, or cancel-anytime.
  • Answers to the questions people ask before buying — Answer the top 3-5 buyer objections in an FAQ to remove hesitation before the CTA.

Deliverable

The full write-up

The full work-up for Roythornes Solicitors — every fix, with copy and code ready to paste.

Complete fix plan (every issue, step by step)

1. Search engines have no map of your site

Publish /sitemap.xml and submit it to search engines.

  1. Publish /sitemap.xml listing every indexable URL with <lastmod>.
  2. Reference it from robots.txt and submit it in Google Search Console.
  3. Regenerate it automatically whenever pages change.

Done-for-you assets — copy & paste

SEO title
Where to paste: Replace the <title> tag inside your page <head>.
Roythornes Solicitors - Expert Legal Services
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Roythornes Solicitors offers expert legal services across the Midlands, East Anglia & Oxfordshire. Contact us for tailored solutions.
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Your Trusted Legal Partner in the Midlands and Beyond

— or one of these —
- Comprehensive Legal Solutions for Individuals and Businesses
- Expertise You Can Rely On for All Your Legal Needs
Primary CTA button
Where to paste: Use as the main button on the first screen; repeat it after your proof/services section.
Get in Touch
JSON-LD structured data (LocalBusiness)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Roythornes Solicitors",
  "url": "https://www.roythorne.co.uk/",
  "description": "Roythornes Solicitors provides a wide range of legal services tailored to individuals and businesses across the Midlands, East Anglia, and Oxfordshire.",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Conveyancing Solicitors"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Family Law Services"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Personal Injury and Medical Negligence"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Commercial Employment Law"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Dispute Resolution"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Private Client Services"
      }
    }
  ]
}
</script>

Page-by-page findings

PageWhat to fix
/looks healthy
/site/about/sustainable-legal-serviceslooks healthy
/site/serviceslooks healthy
/site/individualslooks healthy
/site/businesslooks healthy
Walk me through the 1 fix - free

No charge and no pitch - a human reads your site and answers, usually the same day.

Rather we implement it for you? Done-for-you fix — €199

Action order

48-Hour Fix Plan

  • Publish /sitemap.xml and submit it to search engines.

Why it matters

The fastest clients do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to request a consultation. Missing signals make the offer harder to understand and easier to ignore.

Packages

Turn this into more new clients

You've seen the leaks, and the full plan above is yours free — every fix written out. The only thing we charge for is doing the work instead of you.

Do it yourselfFree

The complete evidence report and the prioritized, step-by-step plan for Roythornes Solicitors — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.

Read the full plan ↑
Done-for-you — 48h€199

We implement the highest-impact fixes for Roythornes Solicitors — metadata, schema, CTA, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.

Have us do it — €199
Ongoing monitor€499/mo

Weekly re-checks of Roythornes Solicitors + drift alerts so the fixes compound and never silently slip back.

Start monitoring

Not sure which fits? Book a free 30-min call and we'll tell you straight. · 48-hour turnaround · no lock-in · every claim verified.

Verification

The exact wording we found

Every signal below was read from your live site — nothing is estimated. We checked 5 pages; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.

What we read

TitleRoythornes Solicitors - Law Firm in the Midlands, East Anglia & Oxfordshire
Meta description133 chars
H1 heading Found 5/5
Structured data Found

Crawl & AI files

robots.txt Found
sitemap.xml Missing
llms.txt (AI) Missing
Response time921ms

Pages we checked

/
Roythornes Solicitors - Law Firm in the Midlands, East Anglia & Oxford
Read
/site/about/sustainable-legal-services
Sustainable legal services - Roythornes Solicitors
Read
/site/services
Services - Law Firm in the Midlands and East Anglia - Roythornes Solic
Read
/site/individuals
Legal Services for You - Roythornes Solicitors
Read
/site/business
Legal Services for Business - Roythornes Solicitors
Read

Questions about anything in here? Reply to the email, or reach us directly — we answer the same day.

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Who we are

Tsoden — a full-service web studio

We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.

Web development & redesign — fast, conversion-first sites
SEO — rank in Google for what your buyers actually search
AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini)
Ongoing monitoring & growth — we keep it improving
Work with Tsoden →or email support@tsoden.ai

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Disclaimer

This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.

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This audit is from 20 Sept 2026 — we re-run it fresh before we touch anything Roythornes Solicitors · Grade A · 86/100
Done-for-you — €199 Walk me through the 1 fix - free