Tsoden
Public audit for www.suredental.nl

What we found

Sure Dental is 1 fix away from more booked appointments.

Most of your page does its job. What is missing: no obvious button to start. That is a text change, not a redesign.

Read from 5 live pages · metadata, crawlability, trust, CTA, schema, sitemap, robots

Questions about this audit? Reply to the email or write to us — a human answers same day.

1 fixable leak

The complete, prioritized plan to fix the leak above and win more booked appointments — written for Sure Dental, delivered instantly.

What buyers and AI/search engines see right now

Pages checked55 read in full
How we read itRead as crawlers doSame view buyers & bots get
Response time2112msUnder the 2.5s target
Checks verified11/132 need fixing

Diagnostics

What we checked, and what we found

40 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against Sure Dental's live site.

22 pass 7 warn 11 fail

Of the 40 checks we ran on your page

Anything we couldn’t read is its own segment — a page that blocks our reader is our limitation, not a mark against you, and it never lowers your score.

Fine as-is — 22Needs fixing — 11Couldn’t read — 7
See the numbers
StateCountShare
On your page2255%
Missing1128%
Couldn’t read718%

Where your page is strong, and where it isn’t

Each area is scored 0–100 against what a customer needs to find before they act.

strong (75+)close (50–74)needs work (under 50)
Can they take the next step 36
Reasons to believe you 46
Can people find you 100
Can AI assistants read it 67
Speed on a phone 22
A safe, trusted connection 38
See the numbers
Part of your pageScoreHow that reads
Can they take the next step36/100needs work
Reasons to believe you46/100needs work
Can people find you100/100strong
Can AI assistants read it67/100close
Speed on a phone22/100needs work
A safe, trusted connection38/100needs work

Priorities

Fix these first

Ranked by revenue impact. Each one is something patients — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.

01

No obvious button to start

Put a clear "Book an appointment" button above the fold so a visitor can book an appointment in one tap.

What we read on your page

What a customer finds — and doesn’t

4 of the 8 things we could check are already on your page. Your page has 4 of the 8 things a customer looks for. Adding the rest is the quickest way to get more out of the visitors you already have.

Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more booked appointments — in priority order.

Scope: an automated scan of the 5 pages we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.

Already on your page

  • Reviews or proof from real customers — we found “review”, which points at it, but no actual review or rating on the page we read
  • A concrete number, not an adjective — found: “15+”
  • A price, or at least a from-figure — found: “€ 50” (on /spoed)
  • An easy way to get in touch — found: “form field on page”

What to add, in order of impact

  • A headline that says what you do — Lead with one headline that names the customer and the outcome they get, not a slogan.
  • An obvious button that starts the thing — Put one clear action button on the first screen (e.g. Start free, Book a demo).
  • Something that removes the risk of trying you — Lower perceived risk: free trial, money-back guarantee, no credit card, or cancel-anytime.
  • Answers to the questions people ask before buying — Answer the top 3-5 buyer objections in an FAQ to remove hesitation before the CTA.

Deliverable

The full write-up is ready

We've already done the full work-up for Sure Dental — every fix written out, with copy and code ready to paste. Here's what's inside:

Complete fix plan (every issue, step by step)

1. No obvious button to start

Put a clear "Book an appointment" button above the fold so a visitor can book an appointment in one tap.

  1. Put one primary button on the first screen with action text (e.g. the suggested CTA below).
  2. Repeat the same CTA after the proof section and in the footer.
  3. Make the button visually dominant — one accent colour used only for the primary action.

Done-for-you assets — copy & paste

SEO title
Where to paste: Replace the <title> tag inside your page <head>.
Sure Dental | Uw tandarts en implantoloog in Utrecht
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Ervaar hoogwaardige mondzorg met persoonlijke aandacht. Maak vandaag nog een afspraak bij Sure Dental in Utrecht!
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Hoogwaardige mondzorg voor een stralend gebit

— or one of these —
- Uw tandarts voor optimale mondgezondheid
- Persoonlijke tandheelkundige zorg in Utrecht
Primary CTA button
Where to paste: Use as the main button on the first screen; repeat it after your proof/services section.
Maak een afspraak
JSON-LD structured data (LocalBusiness)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Sure Dental",
  "url": "https://www.suredental.nl/",
  "description": "Sure Dental in Utrecht biedt hoogwaardige tandheelkundige zorg in een ontspannen omgeving.",
  "telephone": "030-2516343",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Algemene tandheelkunde"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Implantologie"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Tandheelkundige controles"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Esthetische tandheelkunde"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Spoedzorg"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Preventieve mondzorg"
      }
    }
  ]
}
</script>

Page-by-page findings

PageWhat to fix
/looks healthy
/our-teamlooks healthy
/contact-uslooks healthy
/inschrijven2 H1s (should be 1)
/spoedlooks healthy

Action order

48-Hour Fix Plan

  • Put a clear "Book an appointment" button above the fold so a visitor can book an appointment in one tap.

Why it matters

The fastest patients do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to book an appointment. Missing signals make the offer harder to understand and easier to ignore.

Packages

Turn this into more booked appointments

You've seen the leaks. Most owners start with the €49 full report — the same fixes we'd implement for €199, written out so you can do them yourself. Want it hands-off? Step up a tier.

Do it yourselfFree

The complete evidence report and the prioritized, step-by-step plan for Sure Dental — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.

Read the full plan ↑
Done-for-you — 48h€199

We implement the highest-impact fixes for Sure Dental — metadata, schema, CTA, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.

Have us do it — €199
Ongoing monitor€499/mo

Weekly re-checks of Sure Dental + drift alerts so the fixes compound and never silently slip back.

Start monitoring

Not sure which fits? Book a free 30-min call and we'll tell you straight. · 48-hour turnaround · no lock-in · every claim verified.

Verification

The exact wording we found

Every signal below was read from your live site — nothing is estimated. We checked 5 pages; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.

What we read

TitleSure Dental | Uw tandarts en implantoloog in Utrecht
Meta description127 chars
H1 heading Found 5/5
Structured data Found

Crawl & AI files

robots.txt Found
sitemap.xml Found
llms.txt (AI) Missing
Response time2112ms

Pages we checked

/
Sure Dental | Uw tandarts en implantoloog in Utrecht
Read
/our-team
Team - Sure Dental Utrecht
Read
/contact-us
Contact - Sure Dental Utrecht
Read
/inschrijven
Inschrijven - Sure Dental Utrecht
Read
/spoed
Spoed - Sure Dental Utrecht
Read

Questions about anything in here? Reply to the email, or reach us directly — we answer the same day.

Who we are

Tsoden — a full-service web studio

We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.

Web development & redesign — fast, conversion-first sites
SEO — rank in Google for what your buyers actually search
AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini)
Ongoing monitoring & growth — we keep it improving
Work with Tsoden →or email support@tsoden.ai

Curious how a competitor scores?

Run the same free check on any site — the same buying signals, the same evidence quoted from the page itself. About a minute, no email needed to see the result.

Disclaimer

This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.

Full disclaimer · Terms · Privacy

This audit is from 3 Sept 2026 — we re-run it fresh when you order Sure Dental · Grade B · 79/100