Tsoden
Public audit for www.thepeppermintgroup.co.uk

What we found

Maryhill Dental Practice is 3 fixes away from more booked appointments.

3 things a visitor needs are missing. The ones costing you the most: no obvious button to start, no easy way to get in touch and no single clear headline.

Read from 1 live page · metadata, crawlability, trust, CTA, schema, sitemap, robots

Questions about this audit? Reply to the email or write to us — a human answers same day.

3 fixable leaks

The complete, prioritized plan to fix all 3 leaks above and win more booked appointments — written for Maryhill Dental Practice, delivered instantly.

Book a free 30-min call See what's leaking ↓

What buyers and AI/search engines see right now

Pages checked11 read in full
How we read itRead as crawlers doSame view buyers & bots get
Response time550msUnder the 2.5s target
Checks verified9/134 need fixing

Diagnostics

What we checked, and what we found

40 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against Maryhill Dental Practice's live site.

21 pass 4 warn 15 fail

Of the 40 checks we ran on your page

Anything we couldn’t read is its own segment — a page that blocks our reader is our limitation, not a mark against you, and it never lowers your score.

Fine as-is — 21Needs fixing — 15Couldn’t read — 4
See the numbers
StateCountShare
On your page2153%
Missing1538%
Couldn’t read410%

Where your page is strong, and where it isn’t

Each area is scored 0–100 against what a customer needs to find before they act.

strong (75+)close (50–74)needs work (under 50)
Can they take the next step 14
Reasons to believe you 38
Can people find you 77
Can AI assistants read it 44
Speed on a phone 89
A safe, trusted connection 54
See the numbers
Part of your pageScoreHow that reads
Can they take the next step14/100needs work
Reasons to believe you38/100needs work
Can people find you77/100strong
Can AI assistants read it44/100needs work
Speed on a phone89/100strong
A safe, trusted connection54/100close

Priorities

Fix these first

Ranked by revenue impact. Each one is something patients — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.

01

No obvious button to start

Make the call-to-action more prominent and inviting to encourage immediate booking.

02

No easy way to get in touch

Simplify the booking process to make it straightforward for patients to schedule appointments.

03

No single clear headline

Add one clear H1 that names the target customer and result.

What we read on your page

What a customer finds — and doesn’t

3 of the 8 things we could check are already on your page. We found only 3 of the 8 things a customer looks for before they act. Most visitors are leaving without enough reason to call, book or buy.

Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more booked appointments — in priority order.

Scope: an automated scan of the 1 page we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.

Already on your page

  • Reviews or proof from real customers — we found “rating”, which points at it, but no actual review or rating on the page we read
  • A concrete number, not an adjective — we found “0%”, which points at it, but no actual number on the page we read
  • A price, or at least a from-figure — we found “plan”, which points at it, but no actual figure on the page we read

What to add, in order of impact

  • A headline that says what you do — Lead with one headline that names the customer and the outcome they get, not a slogan.
  • An obvious button that starts the thing — Your visible link text is passive (found: "submit"). Replace it with an action CTA like "Start free" or "Book a demo".
  • Something that removes the risk of trying you — Lower perceived risk: free trial, money-back guarantee, no credit card, or cancel-anytime.
  • An easy way to get in touch — Give an easy capture path: short form, booking link, or contact route from the first screen.
  • Answers to the questions people ask before buying — Answer the top 3-5 buyer objections in an FAQ to remove hesitation before the CTA.

Deliverable

The full write-up is ready

We've already done the full work-up for Maryhill Dental Practice — every fix written out, with copy and code ready to paste. Here's what's inside:

Complete fix plan (every issue, step by step)

1. No obvious button to start

Make the call-to-action more prominent and inviting to encourage immediate booking.

  1. Put one primary button on the first screen with action text (e.g. the suggested CTA below).
  2. Repeat the same CTA after the proof section and in the footer.
  3. Make the button visually dominant — one accent colour used only for the primary action.

2. No easy way to get in touch

Simplify the booking process to make it straightforward for patients to schedule appointments.

  1. Add a visible booking link, short form, or tap-to-call number on the first screen.
  2. Keep the form to 3 fields max; every extra field drops completion.
  3. Confirm submissions with a clear success state, not a silent reload.

3. No single clear headline

Add one clear H1 that names the target customer and result.

  1. Add exactly one <h1> at the top of the page that names the customer and the result.
  2. Make it real text (not an image or a JavaScript-only node) so crawlers and AI read it.
  3. Demote decorative headings to <h2>/<h3> so the hierarchy is clean.

Done-for-you assets — copy & paste

SEO title
Where to paste: Replace the <title> tag inside your page <head>.
The Peppermint Group | Glasgow Dental & Aesthetic Care
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Experience top dental and aesthetic treatments at The Peppermint Group in Glasgow. Transform your smile today!
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Transform Your Smile and Confidence at The Peppermint Group

— or one of these —
- Your Trusted Dental & Aesthetic Clinic in Glasgow
- Achieve Your Ideal Smile and Look with Us
Primary CTA button
Where to paste: Use as the main button on the first screen; repeat it after your proof/services section.
Book Your Appointment
JSON-LD structured data (LocalBusiness)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Maryhill Dental Practice",
  "url": "https://www.thepeppermintgroup.co.uk/",
  "description": "The Peppermint Group provides comprehensive dental and aesthetic treatments in Glasgow.",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "General Dentistry"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Cosmetic Dentistry"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Teeth Whitening"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Facial Aesthetics"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Orthodontics"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Dental Implants"
      }
    }
  ]
}
</script>

Page-by-page findings

PageWhat to fix
/no H1 heading

Action order

48-Hour Fix Plan

  • Make the call-to-action more prominent and inviting to encourage immediate booking.
  • Simplify the booking process to make it straightforward for patients to schedule appointments.
  • Add one clear H1 that names the target customer and result.

Why it matters

The fastest patients do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to book an appointment. Missing signals make the offer harder to understand and easier to ignore.

Packages

Turn this into more booked appointments

You've seen the leaks. Most owners start with the €49 full report — the same fixes we'd implement for €199, written out so you can do them yourself. Want it hands-off? Step up a tier.

Do it yourselfFree

The complete evidence report and the prioritized, step-by-step plan for Maryhill Dental Practice — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.

Read the full plan ↑
Done-for-you — 48h€199

We implement the highest-impact fixes for Maryhill Dental Practice — metadata, schema, CTA, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.

Have us do it — €199
Ongoing monitor€499/mo

Weekly re-checks of Maryhill Dental Practice + drift alerts so the fixes compound and never silently slip back.

Start monitoring

Not sure which fits? Book a free 30-min call and we'll tell you straight. · 48-hour turnaround · no lock-in · every claim verified.

Verification

The exact wording we found

Every signal below was read from your live site — nothing is estimated. We checked 1 page; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.

What we read

TitleThe Peppermint Group | Dental & Aesthetic Clinic in Glasgow
Meta description142 chars
H1 heading Missing
Structured data Found

Crawl & AI files

robots.txt Found
sitemap.xml Found
llms.txt (AI) Missing
Response time550ms

Pages we checked

/
The Peppermint Group | Dental & Aesthetic Clinic in Glasgow
Read

Questions about anything in here? Reply to the email, or reach us directly — we answer the same day.

Email

Who we are

Tsoden — a full-service web studio

We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.

Web development & redesign — fast, conversion-first sites
SEO — rank in Google for what your buyers actually search
AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini)
Ongoing monitoring & growth — we keep it improving
Work with Tsoden →or email support@tsoden.ai

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Disclaimer

This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.

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This audit is from 31 Aug 2026 — we re-run it fresh when you order Maryhill Dental Practice · Grade C · 61/100
Done-for-you — €199 Book a free 30-min call