Tsoden
Public audit for www.waartsmakelaars.nl

What we found

Waarts makelaars is 3 fixes away from more viewings.

3 things a visitor needs are missing. The ones costing you the most: no price anywhere on the page, The page is slow to answer and Search engines have no map of your site.

Read from 5 live pages · metadata, crawlability, trust, CTA, schema, sitemap, robots

Questions about this audit? Reply to the email or write to us — a human answers same day.

3 fixable leaks

The complete, prioritized plan to fix all 3 leaks above and win more viewings — written for Waarts makelaars, delivered instantly.

Book a free 30-min call See what's leaking ↓

What buyers and AI/search engines see right now

Pages checked55 read in full
How we read itRead as crawlers doSame view buyers & bots get
Response time3572msSlower than the 2.5s target
Checks verified9/134 need fixing

Diagnostics

What we checked, and what we found

40 checks across six areas — search visibility, AI & answer engines, performance, security, conversion and trust — each measured against Waarts makelaars's live site.

23 pass 5 warn 12 fail

Of the 40 checks we ran on your page

Anything we couldn’t read is its own segment — a page that blocks our reader is our limitation, not a mark against you, and it never lowers your score.

Fine as-is — 23Needs fixing — 12Couldn’t read — 5
See the numbers
StateCountShare
On your page2357%
Missing1230%
Couldn’t read513%

Where your page is strong, and where it isn’t

Each area is scored 0–100 against what a customer needs to find before they act.

strong (75+)close (50–74)needs work (under 50)
Can they take the next step 64
Reasons to believe you 31
Can people find you 92
Can AI assistants read it 67
Speed on a phone 33
A safe, trusted connection 38
See the numbers
Part of your pageScoreHow that reads
Can they take the next step64/100close
Reasons to believe you31/100needs work
Can people find you92/100strong
Can AI assistants read it67/100close
Speed on a phone33/100needs work
A safe, trusted connection38/100needs work

Priorities

Fix these first

Ranked by revenue impact. Each one is something clients — or an AI answer engine — need to see and currently can't. Fixing the top few moves your score the most.

01

No price anywhere on the page

Show pricing or a "from…" anchor so clients can self-qualify before they reach out.

02

The page is slow to answer

Speed up the homepage — most clients arrive on a phone, and a slow first load loses them before the page shows.

03

Search engines have no map of your site

Publish /sitemap.xml and submit it to search engines.

What we read on your page

What a customer finds — and doesn’t

3 of the 8 things we could check are already on your page. We found only 3 of the 8 things a customer looks for before they act. Most visitors are leaving without enough reason to call, book or buy.

Below is the breakdown: what's already working (with the exact text quoted from your page as proof), and the highest-impact additions to win more viewings — in priority order.

Scope: an automated scan of the 5 pages we could read across your site. Every “found” item quotes the exact text on your page so you can verify it. It doesn't judge copy quality or design.

Already on your page

  • A headline that says what you do — found: “Welkom bij Waarts Makelaars”
  • An obvious button that starts the thing — found: “contact” (on /woning-verkoop)
  • An easy way to get in touch — found: “form field on page”

What to add, in order of impact

  • Reviews or proof from real customers — Add a testimonial, customer logo, star rating, or an 'N customers' proof point near the top.
  • A concrete number, not an adjective — Add a concrete number (result %, time saved, customers served). Specifics convert better than adjectives.
  • Something that removes the risk of trying you — Lower perceived risk: free trial, money-back guarantee, no credit card, or cancel-anytime.
  • A price, or at least a from-figure — Show pricing or a 'starting at' anchor so buyers can self-qualify without emailing.
  • Answers to the questions people ask before buying — Answer the top 3-5 buyer objections in an FAQ to remove hesitation before the CTA.

Deliverable

The full write-up is ready

We've already done the full work-up for Waarts makelaars — every fix written out, with copy and code ready to paste. Here's what's inside:

Complete fix plan (every issue, step by step)

1. No price anywhere on the page

Show pricing or a "from…" anchor so clients can self-qualify before they reach out.

  1. Show pricing, packages, or a 'from …' anchor so buyers can self-qualify.
  2. If pricing is bespoke, give a starting price or a typical range.
  3. Pair each price with what's included so it reads as value, not cost.

2. The page is slow to answer

Speed up the homepage — most clients arrive on a phone, and a slow first load loses them before the page shows.

  1. Compress and lazy-load images; serve modern formats (WebP/AVIF).
  2. Put the site behind a CDN and enable caching of static assets.
  3. Defer non-critical JavaScript so the first screen paints fast.

3. Search engines have no map of your site

Publish /sitemap.xml and submit it to search engines.

  1. Publish /sitemap.xml listing every indexable URL with <lastmod>.
  2. Reference it from robots.txt and submit it in Google Search Console.
  3. Regenerate it automatically whenever pages change.

Done-for-you assets — copy & paste

SEO title
Where to paste: Replace the <title> tag inside your page <head>.
Waarts Makelaars - Uw partner in de makelaardij
Meta description
Where to paste: In <head>, set <meta name="description" content="…"> to this (replace the old one).
Bij Waarts Makelaars bieden we persoonlijke begeleiding bij aankoop, verkoop en verhuur in Amsterdam en Rotterdam. Neem contact op!
H1 — main page heading
Where to paste: Make this the single <h1> at the top of the homepage (real text, not an image).
Uw persoonlijke makelaar in Amsterdam en Rotterdam

— or one of these —
- Verkoop en aankoop met persoonlijke aandacht
- Betrouwbare makelaardij voor uw woning
Primary CTA button
Where to paste: Use as the main button on the first screen; repeat it after your proof/services section.
Neem contact op
JSON-LD structured data (LocalBusiness)
Where to paste: Paste this entire block right before </head> (or before </body>).
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Waarts makelaars",
  "url": "https://www.waartsmakelaars.nl/",
  "description": "Waarts Makelaars is een fullservice familiekantoor voor wonen in Amsterdam, Rotterdam en omstreken.",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Verkoop van woningen"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Aankoopbegeleiding"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Verhuur en beheer"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Huurovereenkomst opstellen"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Gratis waardebepaling"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Zoekopdracht voor huur- en koopwoningen"
      }
    }
  ]
}
</script>

Page-by-page findings

PageWhat to fix
/looks healthy
/fullservice-aankooplooks healthy
/contact-makelaarlooks healthy
/woning-verkooplooks healthy
/aankooplooks healthy

Action order

48-Hour Fix Plan

  • Show pricing or a "from…" anchor so clients can self-qualify before they reach out.
  • Speed up the homepage — most clients arrive on a phone, and a slow first load loses them before the page shows.
  • Publish /sitemap.xml and submit it to search engines.

Why it matters

The fastest clients do not read every page. They scan the first screen, trust signals, pricing cues and how easy it is to book a viewing. Missing signals make the offer harder to understand and easier to ignore.

Packages

Turn this into more viewings

You've seen the leaks. Most owners start with the €49 full report — the same fixes we'd implement for €199, written out so you can do them yourself. Want it hands-off? Step up a tier.

Do it yourselfFree

The complete evidence report and the prioritized, step-by-step plan for Waarts makelaars — every fix written out with copy & code ready to paste. It is on this page. Nothing to buy, nothing to unlock.

Read the full plan ↑
Done-for-you — 48h€199

We implement the highest-impact fixes for Waarts makelaars — metadata, schema, CTA, trust signals — in 48 hours. You keep every bit of the lift, no lock-in.

Have us do it — €199
Ongoing monitor€499/mo

Weekly re-checks of Waarts makelaars + drift alerts so the fixes compound and never silently slip back.

Start monitoring

Not sure which fits? Book a free 30-min call and we'll tell you straight. · 48-hour turnaround · no lock-in · every claim verified.

Verification

The exact wording we found

Every signal below was read from your live site — nothing is estimated. We checked 5 pages; “couldn’t verify” means a signal needs JavaScript to read and we won’t guess.

What we read

TitleAmsterdam, Rotterdam en omstreken - Waarts Makelaars
Meta description104 chars
H1 heading Found 5/5
Structured data Found

Crawl & AI files

robots.txt Found
sitemap.xml Missing
llms.txt (AI) Missing
Response time3572ms

Pages we checked

/
Amsterdam, Rotterdam en omstreken - Waarts Makelaars
Read
/fullservice-aankoop
Fullservice aankoop - Waarts Makelaars
Read
/contact-makelaar
Neem contact op - Waarts Makelaars
Read
/woning-verkoop
Verkoop - Waarts Makelaars
Read
/aankoop
Aankoop - Waarts Makelaars
Read

Questions about anything in here? Reply to the email, or reach us directly — we answer the same day.

Email

Who we are

Tsoden — a full-service web studio

We don't just audit — we build and rank websites end-to-end. Web development & design, plus SEO & AEO, so your business shows up in Google and in AI answers like ChatGPT, Perplexity and Gemini. This report is where we start; we can implement every fix below and grow your visibility on a full-service basis.

Web development & redesign — fast, conversion-first sites
SEO — rank in Google for what your buyers actually search
AEO — get found & cited by AI answer engines (ChatGPT, Perplexity, Gemini)
Ongoing monitoring & growth — we keep it improving
Work with Tsoden →or email support@tsoden.ai

Curious how a competitor scores?

Run the same free check on any site — the same buying signals, the same evidence quoted from the page itself. About a minute, no email needed to see the result.

Disclaimer

This service is a marketing and informational tool based on public website signals. It is not legal, financial, tax, investment, security, or professional advice. Scores and recommendations are estimates, not guarantees of revenue, rankings, AI visibility, deliverability, or business outcomes. You remain responsible for reviewing, approving, and implementing any changes and for complying with laws that apply to your business.

Full disclaimer · Terms · Privacy

This audit is from 1 Sept 2026 — we re-run it fresh when you order Waarts makelaars · Grade B · 71/100
Done-for-you — €199 Book a free 30-min call